Performance Marketing Expert

Job Title: Performance Marketing and

Company:

Location:

Salary:

Responsibilities:

• Plan, execute & optimize paid media campaigns across

  Facebook and Instagram

  (mandatory)
• Manage and scale ad spend efficiently while maintaining ROI & CPA goals
• Create and test

  ad angles, hooks, and creatives

  to identify high-performing content
• Collaborate with creative and strategy teams to produce

  video ads, UGC content, and ad variations

• Analyze performance data, audience insights, and trends to guide campaign decisions

• Manage campaigns across Google Ads

  (preferred) and platforms like

  Twitter, LinkedIn, Amazon, and YouTube

  (a plus)
• Perform regular

  A/B testing

  and creative testing to optimize CTRs and conversions
• Stay updated with the latest

  advertising trends, platform policies, and algorithm changes

• Work with both Indian and international clients

  , managing campaigns across diverse markets

• We will provide you with courses and

  constant learning to stay updated in the market

Requirements:

• Proven experience managing

  Facebook & Instagram ad campaigns

• Solid understanding of media buying principles, audience segmentation, and retargeting strategies

• Experience handling large-scale ad budgets and performance tracking

• Working knowledge of Google Ads

  and other paid platforms is a plus
• Strong analytical skills & ability to interpret campaign metrics (CPC, CTR, ROAS, etc.)
• Eye for

  creative strategy and testing

  (what works, what doesn’t, and why)
• Familiarity with

  eCommerce, lead generation, and D2C campaigns

• Excellent communication and collaboration skills

Perks:

• Competitive salary:

  ₹20,000 – ₹30,000/month (base pay) + performance incentives
• Work on

  global client projects

  across multiple industries
• Exposure to advanced

  media buying strategies and tools

• Opportunity for career growth

  in a results-driven, creative digital agency
• Be part of a

  fast-growing team

  at the cutting edge of digital marketing