Performance Marketing Expert

0 years

0 Lacs

Posted:4 days ago| Platform: Linkedin logo

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On-site

Job Type

Full Time

Job Description

Job Title: Performance Marketing and

Company:

Location:

Salary:


Responsibilities:

  • Plan, execute & optimize paid media campaigns across

    Facebook and Instagram

    (mandatory)
  • Manage and scale ad spend efficiently while maintaining ROI & CPA goals
  • Create and test

    ad angles, hooks, and creatives

    to identify high-performing content
  • Collaborate with creative and strategy teams to produce

    video ads, UGC content, and ad variations

  • Analyze performance data, audience insights, and trends to guide campaign decisions

  • Manage campaigns across Google Ads

    (preferred) and platforms like

    Twitter, LinkedIn, Amazon, and YouTube

    (a plus)
  • Perform regular

    A/B testing

    and creative testing to optimize CTRs and conversions
  • Stay updated with the latest

    advertising trends, platform policies, and algorithm changes

  • Work with both Indian and international clients

    , managing campaigns across diverse markets
  • We will provide you with courses and

    constant learning to stay updated in the market


Requirements:

  • Proven experience managing

    Facebook & Instagram ad campaigns

  • Solid understanding of media buying principles, audience segmentation, and retargeting strategies

  • Experience handling large-scale ad budgets and performance tracking

  • Working knowledge of Google Ads

    and other paid platforms is a plus
  • Strong analytical skills & ability to interpret campaign metrics (CPC, CTR, ROAS, etc.)
  • Eye for

    creative strategy and testing

    (what works, what doesn’t, and why)
  • Familiarity with

    eCommerce, lead generation, and D2C campaigns

  • Excellent communication and collaboration skills


Perks:

  • Competitive salary:

    ₹20,000 – ₹30,000/month (base pay) + performance incentives
  • Work on

    global client projects

    across multiple industries
  • Exposure to advanced

    media buying strategies and tools

  • Opportunity for career growth

    in a results-driven, creative digital agency
  • Be part of a

    fast-growing team

    at the cutting edge of digital marketing

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