Performance Marketing Expert

Role Overview: As a Performance Marketing Expert at The Artarium LLP, you will be responsible for developing and implementing performance marketing strategies aimed at increasing brand visibility and driving qualified traffic. Your role will involve conducting comprehensive keyword research, creating tailored strategies to enhance search engine optimization (SEO), and analyzing performance metrics to provide insights for continuous improvement. Your expertise will play a crucial role in designing and executing data-driven marketing campaigns aligned with business objectives. Collaboration with the content marketing team to produce engaging advertisements will also be a key aspect of your role. Key Responsibilities: - Develop and implement performance marketing strategies to enhance brand visibility and drive qualified traffic. - Conduct thorough keyword research and devise tailored strategies to improve SEO. - Analyze performance metrics and offer insights for continuous improvement. - Design and execute data-driven marketing campaigns in alignment with business objectives. - Collaborate with the content marketing team to create compelling advertisements. - Oversee email marketing campaigns to ensure targeted delivery to potential customers. - Implement A/B testing strategies to boost conversion rates and optimize digital performance. - Utilize analytics tools to track and report on campaign performance and ROI. - Manage and allocate budget effectively across various marketing channels. - Conduct market research to identify trends, opportunities, and the competitive landscape. - Collaborate with designers and team members to create visually appealing marketing materials. - Stay updated with industry trends, best practices, and emerging technologies. - Build and maintain relationships with key partners and vendors. - Prepare detailed performance reports for stakeholders, highlighting key insights and recommendations. Qualifications: - Bachelor's degree in Marketing, Business, or a related field. - 3+ years of experience in performance marketing or digital marketing. - Proficiency in Google Ads, Facebook Ads, and other PPC platforms. - Strong understanding of SEO techniques and best practices. - Experience with analytic tools such as Google Analytics, SEMrush, or HubSpot. - Excellent analytical skills with the ability to interpret data and trends. - Strong communication skills, both verbal and written. - Knowledge of email marketing platforms like MailChimp or SendGrid. - Expertise in A/B testing and conversion rate optimization. - Ability to manage multiple projects and meet deadlines. - Creative thinking with a problem-solving mindset. - Experience in budget management and resource allocation. - Familiarity with social media marketing and content creation. - Keen attention to detail with a strong focus on performance metrics. - Passion for the arts and commitment to promoting creativity. Role Overview: As a Performance Marketing Expert at The Artarium LLP, you will be responsible for developing and implementing performance marketing strategies aimed at increasing brand visibility and driving qualified traffic. Your role will involve conducting comprehensive keyword research, creating tailored strategies to enhance search engine optimization (SEO), and analyzing performance metrics to provide insights for continuous improvement. Your expertise will play a crucial role in designing and executing data-driven marketing campaigns aligned with business objectives. Collaboration with the content marketing team to produce engaging advertisements will also be a key aspect of your role. Key Responsibilities: - Develop and implement performance marketing strategies to enhance brand visibility and drive qualified traffic. - Conduct thorough keyword research and devise tailored strategies to improve SEO. - Analyze performance metrics and offer insights for continuous improvement. - Design and execute data-driven marketing campaigns in alignment with business objectives. - Collaborate with the content marketing team to create compelling advertisements. - Oversee email marketing campaigns to ensure targeted delivery to potential customers. - Implement A/B testing strategies to boost conversion rates and optimize digital performance. - Utilize analytics tools to track and report on campaign performance and ROI. - Manage and allocate budget effectively across various marketing channels. - Conduct market research to identify trends, opportunities, and the competitive landscape. - Collaborate with designers and team members to create visually appealing marketing materials. - Stay updated with industry trends, best practices, and emerging technologies. - Build and maintain relationships with key partners and vendors. - Prepare detailed performance reports for stakeholders, highlighting key insights and recommendations. Qualifications: - Bachelor's degree in Marketing, Business, or a related field. - 3+ years of experience