Paid Marketing Specialist

Company Description

Think faster. Create smarter. Grow bigger. Raiqa Labs is your partner in hybrid-intelligence marketing. We specialize in leveraging advanced technologies and strategic insights to drive impactful marketing campaigns. Our mission is to empower businesses to achieve their marketing goals through innovative solutions and intelligent strategies.

Role Description — Paid Marketing Specialist (On-site, Hyderabad)

We’re looking for a Paid Marketing Specialist to join our team in Hyderabad. This full-time, on-site role involves planning, executing, and optimizing paid marketing campaigns across multiple digital platforms.

You’ll work closely with the creative and sales teams to design impactful campaigns, manage budgets, analyze data, and deliver high-performing results. If you’re passionate about driving measurable growth and thrive in fast-paced, tech-led environments, this role is for you.

Key Responsibilities

• Plan, execute, and optimize paid marketing campaigns across platforms like Meta, Google, and LinkedIn.
• Conduct market and audience research to identify growth opportunities.
• Collaborate with creative and sales teams to align campaigns with business objectives.
• Manage campaign budgets to ensure maximum ROI and efficiency.
• Track, analyze, and report performance with actionable insights.
• Deliver excellent communication and client experience throughout the process.

Qualifications

• Bachelor’s degree in Marketing, Business, or a related field.
• 2–4 years of experience in digital marketing or paid advertising.
• Proven experience in Healthtech, Real Estate, and the Food industry campaigns is a must.
• Strong analytical and reporting skills with a data-driven mindset.
• Excellent communication, collaboration, and organizational abilities.
• Proficiency with ad platforms such as Meta Ads Manager, Google Ads, and LinkedIn Campaign Manager.
• A creative yet strategic approach to performance marketing.

How to Apply:

Interested candidates can email their portfolio and CV to mithila@raiqalabs.com

Use the subject line: “Digital Marketing Specialist – [Your Name]”