Operations and Marketing Executive

Position: Operations and Marketing Executive (Fresher)Location: Chennai (Onsite)Job Type: Full-TimeIndustry: EdTech / Online Learning / Training & Development /ConsultingJob Summary:We are looking for a motivated and versatile Operations and Marketing Executive to join our fast-growing EdTech team. The role combines operational excellence with creative marketing execution to ensure smooth delivery of our educational programs and enhanced brand visibility. You will play a key role in coordinating training batches, managing student onboarding, running campaigns, and supporting business growth.Key Roles & Responsibilities:Operations Responsibilities:▪️Coordinate day-to-day operations including student onboarding, course scheduling, and faculty coordination.▪️Manage learning management systems (LMS), Zoom, Google Meet, or other virtual tools.▪️Track student attendance, performance, and feedback across batches.▪️Maintain documentation and reports related to courses, enrollments, and feedback.▪️Ensure a seamless student experience through proper communication and support.▪️Work with academic and support teams to troubleshoot operational issues.▪️Handle administrative tasks related to course delivery and logistics.Marketing Responsibilities:▪️Assist in digital marketing activities including Meta Ads, Google Ads, and email campaigns.▪️Plan and execute content marketing strategies across Instagram, LinkedIn, and YouTube.▪️Support lead generation activities via WhatsApp, telecalling, and webinars.▪️Create and manage promotional content using Canva or similar tools.▪️Monitor campaign performance using tools like Google Analytics, Meta Business Suite, etc.▪️Collect and manage student testimonials, reviews, and success stories for branding.▪️Conduct market research to identify new trends, competitors, and growth opportunities.Required Qualifications & Skills:▪️Bachelor’s degree in Marketing, Business, Education, or a related field.▪️0 to 1 year of experience in EdTech, Training, or related industries.▪️Good understanding of both online operations and digital marketing strategies.▪️Proficiency in MS Office, Google Workspace, and basic CRM tools.▪️Familiarity with tools like Canva, Mailchimp, HubSpot, or Zoho CRM.▪️Excellent communication skills (verbal and written).▪️Strong organizational and multitasking skills.Preferred Qualifications:▪️Knowledge of Learning Management Systems (LMS) and webinar tools.▪️Experience with lead generation via WhatsApp, Instagram, and Facebook.▪️Exposure to student lifecycle management and online course delivery.▪️Ability to handle pressure in a fast-paced startup/EdTech environment.Career Growth Opportunities:✔️Senior Operations and Marketing Executive✔️Program Manager✔️Marketing Manager – EdTech✔️Operations Head / Center Manager✔️Growth Manager / Business Head