Meta Ads Specialist

Company Description

Digital Devil's Advocate began as a consultation service and has evolved into a comprehensive full-service digital agency. As a small and dynamic company, we are committed to creating custom solutions that bring value to businesses. Our focus is on delivering measurable results and driving success for our clients in the digital landscape. Collaboration and innovation lie at the heart of everything we do.

Role Description

This is a remote contract role for a Meta Ads Specialist. The Meta Ads Specialist will be responsible for creating and managing campaigns on Meta platforms, analyzing performance data, optimizing ad sets to meet KPIs, and providing insights to refine strategies. The candidate will collaborate with team members and clients to deliver targeted and impactful advertising campaigns that drive business growth.

Qualifications

• Proficiency in Meta Ads Manager, campaign setup, and budget management
• Strong analytical skills for data analysis and performance optimization
• Experience in digital marketing strategies and social media advertising
• Ability to develop engaging ad creatives and compelling copy
• Strong communication and collaboration skills for team and client interaction
• Familiarity with A/B testing, audience segmentation, and retargeting strategies
• Experience in reporting on campaign metrics and providing actionable insights
• Prior experience in a marketing agency or digital advertising role is a plus