1 - 3 years

1 - 3 Lacs

Posted:1 day ago| Platform: GlassDoor logo

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Job Type

Full Time

Job Description

We’re Hiring: Meta Ads Specialist (Real Estate Preferred)
Are you a results-driven digital marketer with a passion for paid social campaigns? We’re looking for a Meta Ads Specialist with 1–3 years of experience to join our team and manage performance-driven advertising campaigns—particularly in the real estate domain. If you thrive on building high-converting funnels, analyzing metrics, and scaling ad performance, we’d love to connect!

Key Responsibilities

  • Plan, create, and manage Meta (Facebook & Instagram) ad campaigns for lead generation and brand awareness—preferably in real estate.
  • Set up and optimize ad sets, audiences, placements, and creatives to achieve KPIs (CPL, ROAS, CTR, etc.).
  • Conduct A/B testing on creatives, copies, and targeting strategies.
  • Monitor ad performance daily and make data-driven decisions to scale or pause campaigns.
  • Collaborate with the design and content teams to develop high-performing visuals and ad copies.
  • Set up tracking (Meta Pixel, events) and ensure accurate data flow to CRM or lead systems.
  • Generate regular reports showcasing campaign insights, conversions, and optimization plans.
  • Stay updated on Meta Ads algorithm changes, real estate marketing trends, and ad policy guidelines.

Requirements

  • 1–3 years of hands-on experience in Meta Ads campaign management.
  • Proven track record of running lead generation campaigns for real estate or high-ticket services.
  • Strong understanding of Facebook Business Manager, Ad Account structure, and Pixel tracking.
  • Ability to interpret analytics and tweak campaigns for improved performance.
  • Familiarity with ad policies, targeting strategies, and custom/lookalike audiences.
  • Basic knowledge of landing pages, CRMs, and retargeting funnels is a plus.
  • Experience handling multiple campaigns and budgets simultaneously.

Preferred Qualifications

  • Bachelor’s degree in Marketing, Advertising, Business, or a related field.
  • Previous experience working in a real estate agency or with real estate clients.
  • Google Ads or LinkedIn Ads knowledge is a bonus.
  • Certification in Meta Blueprint or related platforms preferred.
  • Portfolio or case studies of past campaigns will be appreciated.

What We Offer

  • Competitive salary based on experience and performance.
  • Work on high-budget campaigns with growing real estate brands.
  • Collaborative and performance-oriented team environment.
  • Space to pitch new ad strategies and automation tools.
  • Opportunity to scale your expertise in real estate digital advertising.

To Apply:

Send your resume, campaign portfolio (optional), and past results to info@brandstailer.com
Subject Line: Application: Meta Ads Specialist

Job Type: Full-time

Pay: ₹15,000.00 - ₹25,000.00 per month

Benefits:

  • Paid sick time

Schedule:

  • Day shift

Education:

  • Bachelor's (Required)

Experience:

  • Lead generation: 1 year (Required)
  • PPC Campaign Management: 1 year (Required)
  • Digital marketing: 1 year (Required)

Location:

  • Lucknow, Uttar Pradesh (Required)

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