Media Specialist

Designation

Experience

Location

Industry

Position Summary :

We are looking for an analytically minded Senior specialist for a Digital Marketing Agency

to focus on developing, executing, optimising campaign and media planning across Meta, Google

and Marketplace ecosystem. This position has a focus on leading certain businesses with a mix of

branding and performance campaigns. Experience in managing app campaigns is a plus.

We are looking for smart, passionate, and experienced professionals who want to be part of an

innovative team in a rapidly evolving industry.

Key Responsibility Areas :

· Execute, manage and optimise paid digital campaigns across a variety of platforms using native and

third-party tools.

· Work collaboratively with Account teams to translate client needs into campaign strategies that

over-deliver on their needs.

· Develop in-depth and technical reporting to showcase performance, both for clients and within the

agency.

· Manage ad tech vendors to execute campaigns.

· Mentor junior team members.

· Experience with ad serving solutions, tag management, and operations is a strong plus.

· Proven record of managing multiple projects at once.

· Ability to stay highly organised and efficient in a fast-paced, rigorous work environment.

Skills :

● 2.5 - 3+ years of experience working in media technology platforms.

● Demonstrates understanding of marketing funnels and media planning.

● Working knowledge of Syndicated tools (GA, GDS, GTM, Comscore and etc)

● Understanding of optimization platforms & trafficking platforms

● Microsoft Office Software (Outlook, Excel, Powerpoint, Word, etc)

● Team player

● Thinks Strategically

● In depth understanding of Meta, Google and marketplace ecosystem. Third party platform

understanding is a plus

Job Description: Paid Media Manager

 Understand business outcomes from the client / meet clients from initial discussion

 Create a compelling pitch which includes media strategy and execution plan to drive the

business out comes

 Present the plan and drive new client closures

 Pitch quality: Depth of thinking, and Story-telling/narrative quality

 Story-telling ability in presentation which communicate business outcomes (Strategic and

not just tactical plans)

 Ability to connect with CXOs creating and presenting strategic digital media plans based on

sound analytics, supported by data

 Developing innovative solutions to continuously position as a cutting edge source for digital

media strategy

 Create digital media strategy and campaign plans (propose, iterate as needed, and secure

approval from clients)

5+ years of experience working in media technology platforms.

Team player

Thinks Strategically