328 Media Planning Jobs - Page 5

AM - Digital Planning and Analysis Purpose Overall Relevance for the Organization: To ensure profitable market share and net sales growth within the Digital Partner Commerce (DPC) channel in India (Flipkart, Amazon, Myntra Ajio others) This role is responsible for end-to-end management of digital media ads campaign strategy, execution and optimization for DPC business This role works in close collaboration with multiple teams across Sales, Merchandising, Brand, Sales Excellence and DPC partners Brand Ads/Monetization and Category teams Key Responsibilities: 1) Media Planning and Ads Campaigns Management Manage all tasks relating to marketing activations, media planning, ads campaign set-up and analytics for DPC accounts Drive end to end digital planning for DPC platforms relating to Search and Display Ad campaigns planning, budget allocation, set up, execution and daily optimizations as per the defined business priorities Monitor ads performance across relevant DPC ad portals daily and execute changes as per requirement Drive regular ad performance reviews with DPC partner teams Improve consumer experience across platforms through leveraging tools like digital shelf and account diagnostics Maintain, track and share detailed reports on digital marketing KPIs and metrics across all partners Liaise with Sales, Merchandising and Sales Excellence teams for Digital sales performance analyses insights reporting Translate analyses regarding digital sales perfomance and ads campaign performance into engaging, actionable and easy to digest insights Timely media planning plan closures across all DPC partners on monthly basis PO/RO process alignment with all DPC partners and Finance teams Work closely with DPC partners to improve the paid and organic on-site share of voice for the brand using various interventions digital ad offerings 2) PO Process Management ARIBA PO management tracking Marketing invoices tracking submission with Finance and Partner teams Monitor the marketing spends as per defined guardrails 3) Functional Work closely with cross functional teams especially Sales, Brand, Merchandising and Finance to ensure end-to-end seamless operations Monitor, track and report campaign performance to concerned internal and extrenal stakeholders Drive various Emerging Markets (EM) projects initiatives and ensure on-time reporting of performance against required digital metrics Support the Yearly Joint Marketing planning across all DPC partners in coordination with Sales and Brand teams Be an integral part of the strategic planning for the DPC channel for next 3-5 years Provide required inputs in well-articulated manner as required by Manager/leadership Monitor and report DPC accounts sell-through and business insights, and propose/initiate/take actions Key Relationships: External: DPC Partner Account teams (Brand Ads, Category, Finance) Internal: Sales Teams, Brand, Merchandising, Finance, Sales Excellence, Digital Marketing Knowledge, Skills and Abilities : A Growth and a Digital mindset Broad and deep functional knowledge related to digital consumer experience and marketing Data Analysis Interpretation: Comfortable with data and ability to interpret what it says Confident with web analytics and digital metrics Prior experience with Search Display ad campaigns management pertaining to at least one eCommerce platform (Flipkart/Amazon/Myntra) High on initiative, proactiveness and pragmatism Strong interpersonal skills: Very good communication abilities as well as high on presentation, relationship management and analytical skills Independent working style: Able to work independently on his/her own and drive organizational goals Zoom In / Zoom Out: Ability to work in detail and at the same time keep overarching company goals in mind Requisite Educational and Professional Background: Functional: >5 years+ experience in Digital Marketing or Performance Marketing and/or E-commerce Sales or Advertising Industry: Ideally from Sports/Fashion or FMCG background Exposure: Sports, eCommerce, Digital Ads, Digital Marketing Strategy Tertiary qualification in business with Marketing Analytics focus IT skills: Advanced MS Office Skills, especially Excel COURAGE: Speak up when you see an opportunity; step up when you see a need.. OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through. INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things. TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset. INTEGRITY: Play by the rules. Hold yourself and others accountable to our company s standards. RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.

We are looking for a dynamic and result-oriented Client Servicing Manager to lead client relationships, manage campaigns, and drive business impact. This role requires strategic thinking, excellent communication skills, and the ability to execute projects efficiently. Key Responsibilities: Client Servicing Relationship Management: Act as the primary contact for clients, ensuring smooth communication and strategic guidance across digital channels. Project Campaign Management: Lead and execute client projects, manage digital campaigns, and coordinate with stakeholders for timely delivery. Account Operations: Oversee seamless account management, ensuring efficient handling of deliverables and monetization of key elements. Strategy Innovation: Develop content strategies, pitch fresh campaign ideas, and stay updated on industry trends and digital innovations. Performance Reporting: Monitor and optimize campaign performance, providing insights and reports to clients and stakeholders. Key Requirements: 3-4 years of experience in client servicing, media planning, or ad-tech. Strong communication and relationship management skills. Ability to create compelling presentations and performance reports. A creative and analytical mindset with problem-solving abilities. Detail-oriented, proactive, and capable of handling multiple projects simultaneously. Knowledge and interest in the digital domain, including marketing strategies and content curation. Employment Type: Full-time. How to Apply: Ready to make your markApply now and lets innovate together!

Apply Now JOB DESCRIPTION The Marcom Avenue is a dynamic and innovative integrated marketing agency that helps brands tell their stories, build customer relationships, and drive engagement. We offer a comprehensive suite of marketing solutions from digital strategy and content creation to media planning and execution empowering our clients to thrive in a fast-evolving marketplace. Role Overview We are looking for a talented and driven Content Writer Research Specialist with 5+ years of experience, a strong flair for writing, and a passion for research. The ideal candidate should possess a solid reading habit (including newspapers, news portals, and magazines) and a curiosity to dive deep into industry trends and customer insights. Key Responsibilities Content Development: Create high-quality, SEO-optimized content for editorial copy, websites, blogs, microsites, and landing pages. Marketing Collateral: Develop brand and marketing materials, including product descriptions, social media posts, email campaigns, and digital ads that drive engagement and conversions. Research Insights: Conduct comprehensive research to identify industry trends, customer needs, and competitive landscapes. Translate findings into compelling and informative content. Brand Consistency: Ensure consistency in voice, tone, and messaging across all content, aligned with the brand style and guidelines of clients or internal projects. SEO Implementation: Apply SEO best practices keyword usage, meta descriptions, internal linking to enhance search engine rankings and visibility. Cross-functional Collaboration: Work closely with marketing, design, and development teams to produce content that supports user experience and business goals. Editing Proofreading: Review and refine all content for grammatical accuracy, clarity, and brand alignment, ensuring professional-quality deliverables. Content Calendar Management: Develop and manage content calendars to plan, create, and publish content on schedule across various platforms. Qualifications Experience: 4 6 years of content writing, research, and editorial experience. Skills: Exceptional writing and editing skills, strong research capabilities, attention to detail, SEO knowledge, and familiarity with digital marketing principles. Reading Habit: A voracious reader with a strong grasp of current affairs, industry news, and market trends. Collaboration: Strong interpersonal and communication skills to work cross-functionally in a fast-paced environment. Location: Gurgaon Apply Now

AM - Digital Planning and Analysis Purpose & Overall Relevance for the Organization: To ensure profitable market share and net sales growth within the Digital Partner Commerce (DPC) channel in India (Flipkart, Amazon, Myntra Ajio & others) This role is responsible for end-to-end management of digital media ads campaign strategy, execution and optimization for DPC business This role works in close collaboration with multiple teams across Sales, Merchandising, Brand, Sales Excellence and DPC partners Brand Ads/Monetization and Category teams Key Responsibilities: 1) Media Planning and Ads Campaigns Management Manage all tasks relating to marketing activations, media planning, ads campaign set-up and analytics for DPC accounts Drive end to end digital planning for DPC platforms relating to Search and Display Ad campaigns planning, budget allocation, set up, execution and daily optimizations as per the defined business priorities Monitor ads performance across relevant DPC ad portals daily and execute changes as per requirement Drive regular ad performance reviews with DPC partner teams Improve consumer experience across platforms through leveraging tools like digital shelf and account diagnostics Maintain, track and share detailed reports on digital marketing KPIs and metrics across all partners Liaise with Sales, Merchandising and Sales Excellence teams for Digital sales performance analyses & insights reporting Translate analyses regarding digital sales perfomance and ads campaign performance into engaging, actionable and easy to digest insights Timely media planning & plan closures across all DPC partners on monthly basis PO/RO process alignment with all DPC partners and Finance teams Work closely with DPC partners to improve the paid and organic on-site share of voice for the brand using various interventions & digital ad offerings 2) PO Process Management ARIBA PO management & tracking Marketing invoices tracking & submission with Finance and Partner teams Monitor the marketing spends as per defined guardrails 3) Functional Work closely with cross functional teams especially Sales, Brand, Merchandising and Finance to ensure end-to-end seamless operations Monitor, track and report campaign performance to concerned internal and extrenal stakeholders Drive various Emerging Markets (EM) projects & initiatives and ensure on-time reporting of performance against required digital metrics Support the Yearly Joint Marketing planning across all DPC partners in coordination with Sales and Brand teams Be an integral part of the strategic planning for the DPC channel for next 3-5 years Provide required inputs in well-articulated manner as required by Manager/leadership Monitor and report DPC accounts sell-through and business insights, and propose/initiate/take actions Key Relationships: External: DPC Partner Account teams (Brand Ads, Category, Finance) Internal: Sales Teams, Brand, Merchandising, Finance, Sales Excellence, Digital Marketing Knowledge, Skills and Abilities : A Growth and a Digital mindset Broad and deep functional knowledge related to digital consumer experience and marketing Data Analysis & Interpretation: Comfortable with data and ability to interpret what it says Confident with web analytics and digital metrics Prior experience with Search & Display ad campaigns management pertaining to at least one eCommerce platform (Flipkart/Amazon/Myntra) High on initiative, proactiveness and pragmatism Strong interpersonal skills: Very good communication abilities as well as high on presentation, relationship management and analytical skills Independent working style: Able to work independently on his/her own and drive organizational goals Zoom In / Zoom Out: Ability to work in detail and at the same time keep overarching company goals in mind Requisite Educational and Professional Background: Functional: >5 years+ experience in Digital Marketing or Performance Marketing and/or E-commerce Sales or Advertising Industry: Ideally from Sports/Fashion or FMCG background Exposure: Sports, eCommerce, Digital Ads, Digital Marketing & Strategy Tertiary qualification in business with Marketing & Analytics focus IT skills: Advanced MS Office Skills, especially Excel COURAGE: Speak up when you see an opportunity; step up when you see a need.. OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through. INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things. TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset. INTEGRITY: Play by the rules. Hold yourself and others accountable to our company s standards. RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.

Job Summary: The Programmatic Senior Account Manager will be responsible for managing programmatic advertising campaigns, ensuring their successful execution, and delivering outstanding performance for our clients. The ideal candidate has a strong understanding of the digital advertising landscape, exceptional analytical skills, and a proven track record in programmatic media buying and optimization. Job Description: Key Responsibilities: Understands clients brands, structure, and industry as well as project goals Develop, implement, and manage programmatic advertising campaigns across various platforms (DSPs, SSPs, Ad Exchanges) Monitor and optimize campaign performance to meet client goals and KPIs Serve as the main point of contact for clients, providing regular updates, performance reports, and strategic recommendations. Build and maintain strong relationships with clients, understanding their business objectives and aligning campaign strategies accordingly. Address client inquiries and troubleshoot issues promptly and effectively. Create and execute programmatic media strategies to drive brand awareness, engagement, and conversions. Conduct A/B testing and experiment with new tactics to improve campaign outcomes. Use advanced analytics tools to measure and analyze campaign effectiveness. Monitors investment of digital spend and ensures revenue/margin goals are met Communicate campaign progress, challenges, and opportunities to internal teams and clients . Work closely wi th clients and able to guide internal teams to align campaign strategies and objectives . Build strong relationships across stakeholders (externally with clients and with teams internally Training and development of team members (Junior programmatic manager) Regular contribution to the media community i.e blogs, case studies , conferences Requirements : 5 years + experience in a campaign management role with Media Planning exposure in advertising and online media marketing. Expertise in online advertising platforms and analytics tools for online channels (DV360, Google Campaign Manager, YouTube, Google Analytics, Adform etc.) Analysis skills (tracking and reporting, Google Analytics, Adobe and, ideally but no mandatory, Google Tag Manager and Data Studio) Experience with online marketing metrics such as ROI, Margins, click-through rate, cost-per-click, cost-per-action, conversion rate, average order size, etc . Proficiency with Microsoft Office, especially Excel and PPT Thrives in a fast-paced, constantly changing environment. Proactively identifies issues and implements solutions to support evolving client needs. Excellent written and oral communication and presentation skills and the ability to express thoughts logically and succinctly, as well as good interpersonal skills , are required . Additional Information Flexible to work across different time zones/shifts (including night shift) Location: Chennai Brand: Paragon Time Type: Full time Contract Type: Permanent

Responsibilities: * Maximize revenue through strategic planning & optimization * Collaborate with brands on campaign execution & performance monitoring * Manage affiliate network, recruit partners, track sales Health insurance

1) To spearhead activation and servicing for demat holdings in the given Region Zone Cluster 2) Support target fulfilment for MF Net Equalized Sales Lumpsum, PMS Net Sales and AIF Net Sales of the Region Zone Cluster is achieved through existing external Assets of Super Investor clients by aiding a team of Investment Specialist (IS), Sr. Investment Specialist (Sr. IS) and Virtual Investment (V. IS) who are responsible for asset gathering and generating the overall revenue of the segment through the existing and acquired Super Investor customer base. 3) Bring in fresh assets into MF, PMS and AIF through in-depth portfolio reviews of the clients. Provide research updates to team members and Super Investor clients of the company. 4) Training the team on portfolio reviews will be one of the key responsibilities. 5) Minimum productivity across team members in asset gathering 6) Servicing and garnering assets of Super Investors of the company in the given geography 7) Interact closely with the key stake holders 8) Make customers eligible for upgrade to other segments

Produce creative content, including reels and shorts. Run social media channels and engage influencers.Communicate with target audiences to build and develop customer relationships online. Growing the brand's Instagram handle is the key focus. Required Candidate profile Liaise with Modeling agencies and photographers and organise photo shoots.(Linked in/ Meta)Maintain and update customer databases (from Ecommerce/Shopify) and maintain communication.

Plan media strategy across TV, Radio, Print, OOH Negotiate with media vendors for cost-effective buying Analyze ATL campaign performance and generate ROI reports

About AIMC Apeejay Institute of Mass Communication (AIMC) , established in 2003, is a premier postgraduate institution under Apeejay Education. With a strong legacy of producing industry-ready media professionals, AIMC offers specialized programs in Broadcast Journalism, Advertising, PR/Corporate Communication, Event Management, Social Media, Bollywood Media Studies, News Anchoring, Cinematography, Video Editing, and Media Management. We focus on blending academic rigor with hands-on training to prepare students for careers in modern communication industries. Key Responsibilities Academic Responsibilities: - Design and deliver postgraduate-level curriculum in Advertising, Marketing Strategy, Media Planning, Creative Communication, and Digital Marketing. - Mentor students in industry-oriented projects, campaigns, and live case studies. - Supervise dissertations and major research/industry projects. - Encourage interdisciplinary teaching and learning with emerging communication technologies and platforms. Industry Integration & Student Placement: - Build and leverage industry connections to enhance student placement and internship opportunities. - Organize and moderate guest lectures, workshops, and masterclasses with leading industry professionals. - Guide students in developing portfolios and preparing for career opportunities in advertising and PR firms. Research & Innovation: - Conduct and publish research in peer-reviewed journals and contribute to AIMCs academic reputation. - Promote innovation and creativity in classroom teaching and project execution. Administrative & Institutional Contributions: - Play a proactive role in curriculum review, academic audits, and new course development. - Participate in faculty development initiatives, accreditation processes, and institutional events. Mandatory Qualifications & Skills: - PhD in Advertising, Mass Communication, Marketing, or a closely related field. - Minimum 10 years of academic experience at a reputed institution. - Minimum 10 years of senior-level industry experience in Advertising, Creative Strategy, Media Planning, or Digital Marketing. Desirable: - Demonstrated ability to bridge the gap between academia and industry. - Strong student mentorship and leadership skills. - Excellent oral and written communication abilities. - Proven experience in placement support and industry outreach. - Familiarity with current trends and platforms in digital and integrated marketing communication. Personal Attributes - Energetic, student-centric, and approachable. - Creative, forward-thinking, and adaptable to new technologies and pedagogies. - Committed to academic excellence and professional ethics. - Capable of working in a collaborative academic environment. CTC is not the constrain for the right candidate.

JR: R00243623 Experience: 14-16Years Educational Qualification: Any Degree --------------------------------------------------------------------- Job Title - Solution Advisory Senior Manager (CL6) - Communications Management Level: 6-Senior Manager Location: Bengaluru, BDC10A Must-have skills: Media Communications Good to have skills: Knowledge of emerging technologies, cloud computing, and cybersecurity best practices. Job Summary : This role involves driving strategic initiatives, managing business transformations, and leveraging industry expertise to create value-driven solutions. Roles & Responsibilities: Develop and execute technology transformation strategies, oversee implementation projects, and optimize digital capabilities for business efficiency. We are: Accentures Strategy & Consulting Global Network is a network of over 9,000 strategy and management consulting specialists connecting across industries and functions to support clients and partners from business development through sales to delivery. Specialty areas entail Industry Strategy, CFO & Enterprise Value, Technology Strategy & Advisory, Talent & Organization, Supply Chain & Operations, Industry X, AI, and Song. Solution and Innovation (S&I) Advisory. The S&I Advisory team is a specialty sales advisory service within Accentures Strategy & Consulting Global Network. We are specialists aligned to Accentures priority business offerings with expertise in how to go-to-market and best position Accenture to win consulting work. We are a sales lab that works closely with sales leadership, equipping them with relevant market insights, customized sales messages, and curated sales assets to originate, sell, and win. You are: You are an experienced Senior Consulting Leader who will seed & lead a multi-industry team focused on providing solution architecting support. You will play a critical part in shaping deals, developing strategic proposals, and preparing client-facing materials, enabling our client teams in selling Communications consulting work. You will also collaborate with other Solution Advisory teams (e.g. Supply Chain, Growth Strategy, etc.) to ensure support is provided on multi-service deals. The work: As a Solution & Innovation Advisory Senior Manager, you provide high touch sales support to our Telecommunications team comprising following industries: Communications:Focuses primarily on industries related with telecommunications and information & communication technology (ICT). This dynamic team serves most of the worlds leading wireline, wireless, cable and satellite communications and service providers. This work will include but is not limited to the following: Planning and Targeting Support annual planning to outline sales targets, target clients, and enhancement of sales assets. Conduct ongoing research to identify which companies to target over next 6-12 months. Support sales / pipeline reviews with leaders. Prepare for and support first conversations with potential clients. Proposals / Orals Define proposal response requirements and best sales messaging approach. Bring the latest knowledge and best of content to each opportunity (e.g., industry trends benchmarking, competitive insights, etc.). Help shape the overall solution (approach, team, pricing, differentiators, etc.) to best fit the deal requirements. Prepare and help lead orals with innovating ways of selling to help differentiate Accenture. Content Management / Continuous Improvement Support development of go-to-market approach / assets. Maintain global repository of sales assets (e.g., proposals, stage 0 decks credentials, etc.). Conduct reviews (loss / delivery) with client teams to understand how we can improve sales and harvest deliverables. Professional & Technical Skills: - Relevant experience in the required domain. - Strong analytical, problem-solving, and communication skills. - Ability to work in a fast-paced, dynamic environment. Additional Information: - Opportunity to work on innovative projects. - Career growth and leadership exposure. About Our Company | Accenture Qualification Experience:14-16Years Educational Qualification: Any Degree

1.Execute marketing strategies aligned with brand goals and business objectives. 2.Lead the planning and rollout of store-specific, seasonal, and festive marketing campaigns to increase footfall and sales. 3.Collaborate with the management to define the promotional priorities, and market segmentation. 4.Plan and manage new store launch promotions, including ATL, BTL, and TTL activities. 5.Create monthly marketing calendars, aligning promotions with key customer occasions and product cycles. 6.Manage vendor relationships for creative agencies, media, printing, and event partners.

Responsibilities As a Senior Campaign Manager Qualification criteria: Certificates Mandatory: DV360, Google Ads - Search. Display, Video and GA4 Preferrable: CM360 Experience for Minimum Years in Media: 4 Years Client servicing role: 3 Years Media planning experience: 1 Year Team management: 1-2 Years Client industry services: FMCG, E-commerce, Gaming Client Location - Ahmedabad [Work from Office only] Optional - Pre-sales experience: 1 year Communication Skills: Excellent written and verbal communication skills Good Hands experience on G-sheet, excel, Looker or any other similar reporting tool Role overview: Campaign Execution & Management: Ensure error-free campaign trafficking in DV360, CM360, and other platforms. Maintain accurate floodlight implementation and tracking. Adhere to agreed media plans, pacing budgets efficiently, and minimizing under-delivery. Optimization & Performance Analysis: Analyze campaign data to drive optimizations that meet performance KPIs. Implement A/B testing, bid strategy adjustments, and audience refinements. Client Engagement & Reporting: Provide weekly/monthly performance reports with actionable insights. Conduct quarterly business reviews (QBRs) with strategic recommendations. Ensure proactive communication with clients to maintain high sentiment and retention. Planning & Business Growth: Assist in creating media plans for both prospective and existing clients. Identify new business opportunities for Tatvic to increase revenue from the Media business. Process Improvement & Industry Knowledge: Follow and continuously improve upon the work processes established at Tatvic. Stay updated on new DV360 features, audience targeting strategies, and creative innovations. Share learnings with internal teams and contribute to knowledge documentation. GA4 & Third-Party Tracking Tools: Maintain a strong understanding of GA4 to enhance campaign tracking, analysis, and reporting. Leverage GA4 to enhance attribution modeling and cross-channel analysis. Utilize third-party mobile app tracking tools such as Branch and Appsflyer for comprehensive app tracking and measurement. Ensure seamless integration of tracking tools to maintain data accuracy and campaign efficiency.

Responsibilities: * Manage PPC campaigns across Google Ads & LinkedIn Ads. * Optimize ad spend for maximum ROI. * Monitor performance, analyze results, and adjust strategies. * Collaborate with marketing team on media planning.

Media Strategy: Recommend the right media priorities, mix, weights, phasing and so on, using platform analytics, campaign insights and consumer truths. Execution Excellence: Operational Understanding experience of Meta Ads, Google Ads - Adwords DV360, X Ads, Snaptchat Analytical understanding, Understanding of 3rd Party Publisher Ecosystem. Understanding of Tech KOL Content Creators ecosystem is good to have. Measurement : Thinking beyond just media metrics, working towards business attribution of the media impact. Ad tech set up: Should be very savvy and be able to evaluate multiple platforms, on board partners, set planning principles and manage campaigns. The Role Requires Close Collaboration With Partners : Google/Facebook/Twitter 3rd Party - Publisher Ecosystem Media Agencies Brand Team Category Team Analytics The role will enable you to work on the cutting edge of digital marketing in the country, with access to the latest tech and best practices. The role is an opportunity to be a part of the marketing culture at flipkart that is built on Precision, Frugality Innovation. Qualification Experience 5-7 years of experience in media planning at scale, with understanding of the ad tech ecosystem. Ecom Experience Would Be An Added Advantage.

Brand Manager will be primarily responsible for looking after top-of-funnel business growth & brand development The role requires extensive collaboration with internal teams (Product, Digital Marketing, Sales) & external partners (Creative & Media Agency) Must have the ability to judge creative work with the lens of efficacy and memorability What you will do in this role Directly drive metrics like Customer Acquisition, Search volumes, SOV, SOE and brand metrics such as Awareness, Consideration & Affinity Influence metrics like Revenue, Engagement and Retention Work on new ad campaigns with the creative agency Work with the media agency to schedule & execute media plans Evaluate campaign performance at a market / segment level Discussing new ideas, running pilots & driving growth What you should have At least 2-4 years of Brand Marketing experience in Consumer tech company Experience in dealing with Creative & Media Agencies Experience in executing a 360-degree campaign Experience in building AOPs & Go-to-Market strategies for new products Data forward thinking but must have the ability to take qualitative calls based on judgment

Provide ad operations and/or AdTech operations expertise Execute and help implement an AdTech compliance program Strong understanding of Programmatic Ad Eco system and Retail Media bidding advertisement. YouTube, Connected TV and Video Ads advertisement and hands on ad set up experience. Design and implement advertising solutions tailored for retail media needs. Build operational systems that enhances the productivity of our Ad Operations team Collaborate with other departments and stakeholders to identify and solve complex problems Continuously testing and improving software solutions to ensure optimal performance and user experience Create and manage strong relationships with DSPs and other relevant players in the ad tech space that can help our clients achieve their objectives. Spearhead initiatives to refine and expand digital media services. Collaborate with a diverse team of experts to drive innovation. (data scientists, developers, engineers, clients and stakeholders). Ensure seamless integration and service delivery. Apply the latest industry trends and best practices to achieve our clients outcomes Stay abreast of media regulations and trends affecting digital advertising. Build highly performant AdTech platforms that will support our future growth in the Ads Space Qualifications: 5 years experience in advertising operations (AdTech ops) and/or revenue operations (Revops). Strong understanding of DSPs , digital advertising ecosystems, ad networks, and/or advertising exchanges. Demonstrated excellence in client relationship management. Demonstrated ability to build and work across teams. Experience in Technical Solutions Architecture and design leadership. Manage multiple projects and prioritize tasks effectively Broad knowledge across multiple technology areas Marketing Operation, Ecommerce Domain and Retail Media . Strong organizational skills and attention to detail. Ability to work independently and as part of a team. Tools: Facebook Ads Manager, Pinterest Ad Manager, Instagram ads, DV360, Programmatic, Campaign Manager 360, Google Ad Manager , TTD Power-Bi, Excel, PowerPoint will be a plus point. YouTube, Videos, CTV related ad platforms.

Western Digital s Global Creative Team in Bangalore needs a Social Media Copywriter (English) who can write and create excellent content. The right person could be a copywriter turned content creator who understands how different platforms work and can demonstrate creativity across various formats of the platforms. The person should be an avid follower of global tech trends and should have the ability to think mobile-first. Ability to shape a social media plan, experience on B2B, B2C and D2C brands will be great.

Location(s): India City/Cities: Gurugram Travel Required: 00% - 25% Relocation Provided: Yes Job Posting End Date: June 29, 2025 Shift: Job Description Summary: Role Overview The Media Operations Lead role is central to driving strategic media initiatives and innovations enhancing TCCCs engagement with the consumers. The role requires a strategic thinker and the ability to innovate in the media landscape. In this role, you will lead strategic planning across all our Owned, Earned, Shared and Paid media. This role is responsible for leading a team, in partnership with brand marketers, creative partners, public relations, customer teams and bottling partners, for determining how to best invest brands direct marketing expense (DME) to build best-in-class consumer connections. Reports Into: Senior Director, Marketing - Integrated Marketing Experience (IMX) Location: Gurgaon, Haryana (IN) Focus, Scope and Impact: Media Planning, Operations, and Amplification Develop and implement strategic media plans and connections across various brands and campaigns, focusing on effective resource distribution. Lead negotiations in paid media investments against national and local media (TV, Print, OOH, Radio, Digital, etc.) and customer media (In-store, PRN), social and search efforts with the support of media agencies. Optimise media plans to outperform competitors in brand KPIs, ensuring efficient media purchase and maximising value through strategic negotiation. Lead the digital transformation for all brands. Strong Control and adjust media investments, while overseeing budget alignment and approvals. Facilitate media-related audits and recommend ideal DME (Direct Marketing Expenses) allocations. Monitor brand presence and ensure compliance with policies, productivity standards, and opportunities, coordinating with field teams and bottlers. Establish a crisis management routine for the timely resolution of social media issues. Analyse program/ campaign effectiveness , provide post-program reviews that capture learnings and incorporate them into future work. Analyse media competitive activity and communicate insights to marketing teams. Serve as the primary contact for media representatives and contribute significantly to the IMX (Integrated Marketing Experience) team s overall agenda. Lead and manage KPIs for a team of media professionals and manage the agency Minimum Qualifications and Requirements: 14+ years of marketing experience with expertise in media planning and operations Experience managing cross-functional and cross-geographical teams, with strong negotiation skills. Ability to influence brand and creative strategy at both OU and global levels, leading efforts in media planning, asset management, partnerships, and influencer engagement. Agile working capability, leading diverse teams, and managing multiple external relationships. Prior people leadership experience What We Can Do For You Iconic Brand: Work on the most recognised brand in the world and be part of developing the brands next chapter. Exposure to World Class Leaders: Availability to global marketing leaders that will expand your network and expose you to emerging digital platforms and marketing insights. Creative Team Culture: Be inspired by the best brand leaders and agencies in the world, which creates a creative culture that supports taking risks and innovation. Skills: Analytical Skills, Budgeting, Communication, Creative Strategies, Human Insights, Integrated Marketing Communications, Media Planning, Team Leadership Our Purpose and Growth Culture: We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors - curious, empowered, inclusive and agile - and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

The Media Operations Lead role is central to driving strategic media initiatives and innovations enhancing TCCCs engagement with the consumers. The role requires a strategic thinker and the ability to innovate in the media landscape. In this role, you will lead strategic planning across all our Owned, Earned, Shared and Paid media. This role is responsible for leading a team, in partnership with brand marketers, creative partners, public relations, customer teams and bottling partners, for determining how to best invest brands direct marketing expense (DME) to build best-in-class consumer connections. Reports Into: Senior Director, Marketing - Integrated Marketing Experience (IMX) Location: Gurgaon, Haryana (IN) Focus, Scope and Impact: Media Planning, Operations, and Amplification Develop and implement strategic media plans and connections across various brands and campaigns, focusing on effective resource distribution. Lead negotiations in paid media investments against national and local media (TV, Print, OOH, Radio, Digital, etc.) and customer media (In-store, PRN), social and search efforts with the support of media agencies. Optimise media plans to outperform competitors in brand KPIs, ensuring efficient media purchase and maximising value through strategic negotiation. Lead the digital transformation for all brands. Strong Control and adjust media investments, while overseeing budget alignment and approvals. Facilitate media-related audits and recommend ideal DME (Direct Marketing Expenses) allocations. Monitor brand presence and ensure compliance with policies, productivity standards, and opportunities, coordinating with field teams and bottlers. Establish a crisis management routine for the timely resolution of social media issues. Analyse program/ campaign effectiveness , provide post-program reviews that capture learnings and incorporate them into future work. Analyse media competitive activity and communicate insights to marketing teams. Serve as the primary contact for media representatives and contribute significantly to the IMX (Integrated Marketing Experience) team s overall agenda. Lead and manage KPIs for a team of media professionals and manage the agency Minimum Qualifications and Requirements: 14+ years of marketing experience with expertise in media planning and operations Experience managing cross-functional and cross-geographical teams, with strong negotiation skills. Ability to influence brand and creative strategy at both OU and global levels, leading efforts in media planning, asset management, partnerships, and influencer engagement. Agile working capability, leading diverse teams, and managing multiple external relationships. Prior people leadership experience What We Can Do For You Iconic Brand: Work on the most recognised brand in the world and be part of developing the brands next chapter. Exposure to World Class Leaders: Availability to global marketing leaders that will expand your network and expose you to emerging digital platforms and marketing insights. Creative Team Culture: Be inspired by the best brand leaders and agencies in the world, which creates a creative culture that supports taking risks and innovation.

Apply to this job Meta is seeking a Client Solutions Manager (CSM) to join our Ads Business Team. The CSM will work with Indias largest CPG advertisers, who are operating multi-channel, and combine a focus on brand marketing with performance marketing on the Meta platforms.We are looking for a strategic and enthusiastic solution driver who puts customers at the core of everything. This person has a passion for marketing, and firm belief that the future of marketing is identity-based, data-driven and grounded in measurable outcomes.With proven understanding of brand marketing, the CSM is responsible to drive revenue by advising on campaigns on Meta platforms, negotiating and optimizing the advertising solutions, and use data and analytics to build consultative advice for our customers.Success in this position requires a high level of consultative and analytical skills (campaign analytics, data visualization, ad optimization), with focus on client management.The individual must be solution-oriented, with curiosity and power to drive impact in a dynamic, team-oriented environment, while moving fast against challenging deadlines. Client Solutions Manager, CPG Responsibilities Leverage Metas extensive Brand Marketing (Direct Response) solutions and Brand solutions apart from the growing Business Messaging suite to the benefit of our advertisers Media Planning, Strategy, and Measurement - manage planning, execution, ongoing reporting and optimization of campaigns (use internal analytics and dashboards to provide optimisation and real time targeting recommendations) Provide dedicated account management to top clients, to develop, manage, optimize, and support strategic account plans, and leverage data to create business solutions for clients Serve as an industry thought leader in social media and digital advertising and adapt to Meta s ongoing product and technology developments. Build key stakeholder relationships both internally and externally, and act as a key influencer in shaping product roadmaps, platform strategy and the overall Meta narrative Develop expertise on brand solutions, including industry research and perspective, to drive overall business objectives and marketing solutions for advertisers Project Management - Manage complex work streams to optimize marketing objectives for clients. Manage Analytics and dashboards to advise clients (e.g. daily client facing data/insights reporting, understanding performance across hundreds of accounts used by clients, setting up pipelines to pull conversion and impression data, etc.) Work with brands to understand their business objectives and develop the Meta strategy in partnership with the Client Partner, which will constitute building on insights, crafting media plans, media strategy, creative and measurement recommendations Minimum Qualifications Bachelors degree 4+ years of experience in brand marketing and/or account management roles Demonstrated experience of digital performance marketing and accompanying Meta advertising solutions Critical thinking, analytical and technical skills are essential, as well as curiosity, persistence, and the dexterity to arrive at solutions in a structured manner Demonstrated experience with developing and managing cross functional partnership as well as client relationships in complex and rapidly evolving environment Willingness to travel Preferred Qualifications MBA in Marketing/Strategy About Meta . Equal Employment Opportunity . Meta is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, fill out the Accommodations request form .

Overview Work Location - Bangalore/ Chennai/ Coimbatore/ Hyderabad We are an integral part of Annalect Global and Omnicom Group, the second largest advertising agency holding company in the world in terms of revenue and is the leading global marketing communications company. Our portfolio includes: three global advertising agency networks: BBDO, DDB and TBWA; three of the world’s premium media services: OMD, PHD and Hearts & Science. Annalect India plays a key role for our group companies and global agencies by providing stellar products and services in areas of Creative Services, Technology, Marketing Science (data & analytics) and Media Services. We are growing rapidly and looking for talented professionals like you to be part of this journey. Responsibilities Train, coordinate and oversee internal training operations. In addition, this position establishes and manages relationships between the Key internal teams and other stakeholders. Opportunity to collaborate with Capability leads in driving new initiatives and best practices across the org. This position also promotes a team-oriented environment through people development, strong leadership, continuous improvement, and cross-functional support. Train resources on domain and platforms, as and when there are NHT batches. Work closely with Ops and Quality team, design action plans to plug areas of opportunity. Demonstrate innovation in training by carrying floor requirement into classroom training. Should be able to drive key performance metrics related to training. Primary responsibility is to ensure developing and delivering various training contents, coaching, mentoring, and through webinars. Qualifications A full-time graduate degree (Mandatory) Proven experience on Google Marketing platform preferred CM-360 and Fair Understanding of Prisma platform. Experience: 4-6 years Strong grasp of overall AdTech space (Ad serving, media planning and buying, tag management, Optimization, analytics, and reporting) Hands on experience in online advertising whether at a publisher, agency, trading desk, Technology Company, or end-advertiser Improve service delivery capabilities and team’s skills set via training program. Should be able to create customized training plans for New Hires (fresher’s & experienced) and existing resources.

IDEAL DELIGHT SERVICES is looking for Affiliate Marketing Manager to join our dynamic team and embark on a rewarding career journey Affiliate Recruitment and Onboarding:Identify and recruit potential affiliate partners to expand the affiliate network Develop onboarding processes and materials to help affiliates get started Affiliate Relationship Management:Build and maintain strong relationships with existing affiliate partners Provide ongoing support, communication, and motivation to affiliates Strategy Development:Develop and execute affiliate marketing strategies to achieve traffic and revenue targets Collaborate with cross-functional teams to align affiliate efforts with overall marketing goals Campaign Management:Plan, create, and optimize affiliate marketing campaigns and promotions Monitor campaign performance, track key metrics, and adjust strategies as needed Creative Assets and Content:Coordinate the creation of marketing materials, banners, and content for affiliates Ensure brand consistency and compliance with affiliate guidelines Commission Management:Set commission structures and incentive programs for affiliates Track affiliate-generated sales, commissions, and payouts accurately Affiliate Training and Education:Provide training and resources to affiliates to help them effectively promote products or services Keep affiliates informed about new products, promotions, and marketing initiatives Compliance and Monitoring:Ensure affiliates adhere to program terms and conditions Monitor for fraud or improper practices and take necessary actions Reporting and Analysis:Generate regular reports on affiliate program performance and KPIs Analyze data to identify trends, opportunities, and areas for improvement

Media planninng, media buying campaign planning media strategy media execution client servicing media negotiation

Job Title : Media Buyer / Performance Marketing Location : Remote/ Onsite Working Days : Monday to Friday Shift Timings : 12 PM to 9 PM IST Job Description: We are seeking a highly skilled Media Buyer / Performance Marketing Specialist with a strong background in the e-commerce industry, preferably with experience working on Shopify. The ideal candidate should have 5+ years of experience in managing and optimizing advertising campaigns across multiple platforms, particularly for cosmetics, beauty, personal care, or related product categories. Responsibilities: Plan, create, and manage high-performing advertising campaigns on Google Ads, Meta Ads, TikTok Ads, and other relevant platforms. Develop and implement data-driven strategies to optimize ad performance and achieve target KPIs. Conduct in-depth audience research and market analysis to refine targeting and maximize ROI. Monitor, analyze, and report on campaign performance, providing insights and actionable recommendations for continuous improvement. Collaborate closely with the marketing and e-commerce teams to align advertising efforts with overall business objectives. Stay up-to-date with industry trends, platform updates, and emerging advertising opportunities. Requirements: At least 5+ years of experience in media buying or performance marketing, specifically within the e-commerce industry (Shopify & Amazon experience preferred). Understanding of Google analytics 4, google merchant center, google tag manager and relevant tools. Proven experience in running successful ad campaigns for cosmetics, beauty, personal care, or similar product categories. Strong expertise in Google Ads, Meta Ads, TikTok Ads, and other digital advertising platforms. Experience with Google Analytics and data-driven decision-making to optimize campaigns. Strong analytical and problem-solving skills, with the ability to interpret data and adjust strategies accordingly. Excellent communication and collaboration skills. Experience with other digital marketing channels is a plus.