Media Lead

As a Media Lead at Repos, you will play a pivotal role in shaping, driving, and scaling Repos" media presence across various platforms. Your primary responsibility will be to ensure that every piece of content resonates with the brand and has a significant impact on the business. You will be involved in defining and executing an integrated media strategy that aligns with Repos" vision and business goals. This includes overseeing the planning, production, and distribution of multimedia content across digital and traditional platforms. You will also lead high-impact media campaigns encompassing branding, digital marketing, PR, and corporate storytelling. Your role will involve spearheading the creation of compelling content that engages audiences and fosters brand affinity. You will guide the team in developing high-quality videos, brand films, social media content, and corporate narratives while ensuring consistency in brand messaging across all media channels. Furthermore, you will leverage digital media, including paid, owned, and earned channels, to amplify reach and engagement. Optimizing content for performance marketing will be crucial to align with lead generation and conversion goals. Tracking and analyzing media performance using data-driven insights will also be part of your responsibilities to refine strategies effectively. In addition to leading and mentoring the media team, you will collaborate with internal teams such as Marketing, Sales, Product, and Design to ensure that media efforts support overarching business objectives. Working with external agencies, production houses, and media partners will be essential to execute large-scale campaigns successfully. Managing external communications, press releases, and media relations will be crucial for strengthening Repos" industry presence. Developing thought leadership initiatives to position Repos as a category leader in fuel-tech and cultivating relationships with media outlets, influencers, and industry stakeholders are vital aspects of your role in enhancing brand credibility. As a Media Lead, you will be expected to stay ahead of industry trends, leveraging the latest in media technology, AI-driven content, and storytelling formats. Experimenting with new media formats like podcasts, interactive experiences, and immersive storytelling will also be part of your responsibilities. The ideal candidate for this role will possess 10-15 years of experience in media, marketing, content strategy, or brand communications. A Masters or Bachelor's degree in Marketing, Media, Communication, or a related field is required. Strong leadership skills, exceptional communication abilities, adaptability, and a passion for innovation are valued qualities for this position. Joining Repos will offer you the opportunity to lead the Media Revolution, work on cutting-edge media campaigns, collaborate with visionaries, and make a real impact by driving narratives that fuel change and shape the future of fuel-tech. If you are a media powerhouse ready to redefine brand storytelling, Repos is where you belong.,