Media Buyer

2 - 6 years

0 Lacs

Posted:3 days ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

You are a data-driven Media Buyer with a minimum of 2 years of experience in native advertising platforms such as Taboola, Outbrain, and MGID. Joining our performance marketing team, you will be responsible for developing and implementing native advertising strategies, conducting market research, and managing campaigns to drive quality traffic, engagement, and conversions. Your key responsibilities include optimizing campaigns across native platforms, monitoring KPIs such as CTR, CPC, CPA, and ROI, running A/B tests on creatives and landing pages, maintaining budgets for maximum ROAS, analyzing performance data, and collaborating with creative, product, and sales teams. You will also be required to coordinate with platform account managers for optimization insights. To excel in this role, you must have a proven track record in performance-driven native campaigns, knowledge of tracking integrations (pixels, UTMs), a creative sense for native ad content, and strong budget management skills. A Bachelor's degree in Marketing or a related field (or equivalent experience) is required. Nice-to-have qualifications include experience with international campaigns, affiliate marketing, content arbitrage, and landing page tools. If you meet the above requirements and are interested in this opportunity, please send your resume to contact@indixital.com.,

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