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2.0 - 6.0 years

0 Lacs

noida, uttar pradesh

On-site

You are a data-driven Media Buyer with a minimum of 2 years of experience in native advertising platforms such as Taboola, Outbrain, and MGID. Joining our performance marketing team, you will be responsible for developing and implementing native advertising strategies, conducting market research, and managing campaigns to drive quality traffic, engagement, and conversions. Your key responsibilities include optimizing campaigns across native platforms, monitoring KPIs such as CTR, CPC, CPA, and ROI, running A/B tests on creatives and landing pages, maintaining budgets for maximum ROAS, analyzing performance data, and collaborating with creative, product, and sales teams. You will also be required to coordinate with platform account managers for optimization insights. To excel in this role, you must have a proven track record in performance-driven native campaigns, knowledge of tracking integrations (pixels, UTMs), a creative sense for native ad content, and strong budget management skills. A Bachelor's degree in Marketing or a related field (or equivalent experience) is required. Nice-to-have qualifications include experience with international campaigns, affiliate marketing, content arbitrage, and landing page tools. If you meet the above requirements and are interested in this opportunity, please send your resume to contact@indixital.com.,

Posted 6 days ago

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2.0 - 6.0 years

0 Lacs

noida, uttar pradesh

On-site

As a talented Media Buyer specializing in Search Arbitrage, you will play a crucial role in our team by managing and optimizing campaigns across various platforms such as Google Ads, Facebook Ads, Taboola, and Outbrain. Your main focus will be on implementing effective search arbitrage strategies to drive high-quality traffic at a low cost while maximizing ROI. Your responsibilities will include analyzing data to optimize ad spend, improving traffic quality, and increasing conversion rates. You will collaborate closely with creative teams to ensure that ad creatives align with campaign objectives, resulting in exceptional results for our clients. To excel in this role, you should have 2-3 years of experience in paid media, with a proven track record in search arbitrage and content monetization. Strong analytical skills and proficiency in tools like Google Analytics, Facebook Insights, and A/B testing are essential. Your expertise in keyword research, bidding strategies, and media buying techniques will be key to driving successful campaigns. Joining our team will provide you with the opportunity to work with cutting-edge digital platforms and technologies, allowing you to directly impact business growth in a fast-paced, data-driven environment. If you are passionate about optimizing paid media and delivering outstanding results, this role is perfect for you. Office Timings: 10:00 AM - 06:00 PM Location: Noida Sector 132,

Posted 4 weeks ago

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2.0 - 6.0 years

0 Lacs

haryana

On-site

Realize your potential by joining the leading performance-driven advertising company! As an Ad Operations Specialist on the Ad Operations team in our Gurugram office, you'll play a vital role in ensuring the seamless setup and delivery of ad campaigns. You'll work closely with cross-functional teams to manage campaign performance, solve operational challenges, and help clients achieve their goals through precise execution. This is your opportunity to contribute to high-impact campaigns, grow your ad tech expertise, and drive measurable success in a fast-paced, innovative environment. To thrive in this role, you'll need 2+ years of experience in digital marketing and the ad technology industry. You should have a strong understanding of programmatic advertising and ad ecosystem players such as SSPs, DSPs, DMPs, and Ad Exchanges. Hands-on experience with campaign trafficking and optimization across display and search platforms is essential. Proficiency with cost models like CPM, vCPM, CPC, CPCV, and CPA is required, along with working knowledge of Microsoft Excel for data analysis and reporting. Bonus points if you have experience with platforms such as Taboola Ads, Google Ad Manager, Google Ads, TTD, Outbrain, Amobee, and video ad servers like SpringServe. Familiarity with SEO best practices and web analytics tools would be advantageous. As an Ad Operations Specialist, you'll bring value by setting up, managing, and optimizing display and video ad campaigns to meet performance goals. Conducting QA checks to ensure flawless campaign execution, collaborating with internal teams to improve client satisfaction and campaign results, analyzing campaign data, preparing performance reports, and offering data-driven insights, troubleshooting technical and operational issues related to ad serving platforms, and staying informed on industry trends and tools to enhance efficiency and execution quality. Taboola offers competitive benefits, a supportive work environment, a hybrid work model that encourages both in-office collaboration and remote productivity, and the opportunity to work with industry leaders. If you're ready to realize your potential, submit your CV by clicking the Apply button below. Taboola is an equal opportunity employer that values diversity in all forms and is committed to creating an inclusive environment for all employees. Employment decisions are made based on qualifications, merit, and business need. Taboola empowers businesses to grow through performance advertising technology that goes beyond search and social and delivers measurable outcomes at scale. Taboola works with thousands of businesses that advertise directly on Taboola's powerful ad platform, reaching approximately 600M daily active users across some of the best publishers in the world. Publishers like NBC News, Yahoo, and OEMs such as Samsung, Xiaomi, and others use Taboola's technology to grow audience and revenue, enabling Taboola to offer unique data, specialized algorithms, and unmatched scale.,

Posted 1 month ago

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2.0 - 6.0 years

0 Lacs

noida, uttar pradesh

On-site

As a Media Buyer - Search Arbitrage, you will play a crucial role in our team by managing and optimizing campaigns on various platforms like Google Ads, Facebook Ads, Taboola, and Outbrain. Your primary responsibility will be to implement effective search arbitrage strategies to drive high-quality traffic at a low cost, ultimately maximizing ROI. Your day-to-day tasks will involve analyzing data to make informed decisions that optimize ad spend, improve traffic quality, and increase conversion rates. Additionally, you will collaborate closely with creative teams to ensure that ad creatives align with campaign objectives, enhancing overall campaign performance. The ideal candidate for this role should have 2-3 years of experience in paid media, specifically in Google Ads, Facebook Ads, and native advertising. A proven track record in search arbitrage and content monetization is essential, along with strong analytical skills and proficiency in tools such as Google Analytics, Facebook Insights, and A/B testing. Your expertise in keyword research, bidding strategies, and media buying techniques will be critical in driving successful campaigns. By joining our team, you will have the opportunity to work with cutting-edge digital platforms and technologies, directly impacting business growth in a fast-paced, data-driven environment. If you are passionate about optimizing paid media and delivering exceptional results, we invite you to apply for this exciting opportunity.,

Posted 1 month ago

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2.0 - 6.0 years

0 Lacs

karnataka

On-site

About the Role InMobi is looking for a high-caliber Technical Account Manager (TAM) to serve as a trusted technical advisor to our enterprise clients. You'll work at the intersection of data, marketing, and engineering - owning the end-to-end analytics stack and tag instrumentation across multi-channel marketing and performance journeys. As a TAM, your impact will go beyond support - you will architect tracking strategies, drive advanced debugging, lead cross-platform analytics rollouts, and influence product direction through ground-level client insights. Objectives of the Role - Serve as the primary technical expert for client calls, diagnosing challenges and guiding product adoption - Enable customers to maximize value from analytics and tracking solutions through tailored training and support - Proactively uncover implementation gaps, recommend best-practice fixes, and validate end-to-end data integrity - Leverage usage data to inform upsell/cross-sell opportunities and feed insights back into product development Key Responsibilities - Lead deep-dive technical discovery sessions and solution walkthroughs for clients and internal teams - Design and implement robust instrumentation plans using GTM, DCM Floodlight, Facebook Pixel, Bing UET, and other tracking platforms - Audit complex digital analytics setups - covering event schemas, UTM governance, cross-domain tracking, cookie compliance, and offline conversion matching - Debug tracking and performance issues using tools like Chrome DevTools, Charles Proxy, and Postman, and resolve issues with JavaScript, network requests, and tag errors - Build reusable automation scripts (Python/JS) to accelerate tag validation and deployment - Author high-quality documentation, SDK/API guides, and playbooks that can scale to a global implementation team - Collaborate with product and engineering to escalate client feature requests, discover bugs, and shape new feature rollout strategies Required Skills & Qualifications - 2-4 years in a client-facing technical role (TAM, Martech Consultant, Analytics Implementation Specialist, Solutions Engineer) - Proven hands-on experience with GA4, Adobe Analytics, GTM, DCM, Clarity, Facebook Pixel, Bing Ads, Taboola, Outbrain and 3rd-party analytics/tagging ecosystems - Proficiency in JavaScript debugging, regular expressions, cookie/session tracking, and understanding how data flows through browser environments - Strong knowledge of conversion attribution models, data Layer management, and tag QA workflows - Excellent communication skills - able to translate complex technical details into client-friendly recommendations - Exposure to data privacy and compliance practices (GDPR, CCPA, cookie consent frameworks, etc.) Preferred Qualifications - Bachelor's degree in computer science, Data Analytics, Marketing Technology, or a related field - Proven ability to translate client feedback into actionable product enhancements - Understanding of how web technologies work in order to proactively debug applications - Basic understanding of JavaScript and Python, with the ability to read, interpret, and make minor modifications to scripts for tracking, automation, or debugging purposes What You'll Gain - A leadership-facing role with high visibility into product impact and customer success - The opportunity to shape tracking and analytics excellence across global digital campaigns - Exposure to cutting-edge ad tech, performance measurement, and AI-driven optimization solutions InMobi Culture At InMobi, culture isn't a buzzword; it's an ethos woven by every InMobian, reflecting our diverse backgrounds and experiences. We thrive on challenges and seize every opportunity for growth. Our core values of thinking big, being passionate, showing accountability, and taking ownership with freedom guide us in every decision we make. We believe in nurturing and investing in your development through continuous learning and career progression with our InMobi Live Your Potential program. InMobi is proud to be an Equal Employment Opportunity and we make reasonable accommodations for qualified individuals with disabilities. Visit https://www.inmobi.com/company/careers to better understand our benefits, values, and more!,

Posted 1 month ago

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2.0 - 6.0 years

0 Lacs

maharashtra

On-site

As a highly skilled PPC Coordinator & Display Ads Specialist, you will be responsible for leading paid media efforts on platforms such as Google Ads, Bing, Taboola, and Outbrain. Your main focus will be on managing ad campaigns, optimizing budgets, and analyzing attribution data to ensure maximum ROI. Your main responsibilities will include planning, creating, and managing PPC campaigns across various formats including Search, Display, and Video. You will also be setting up and monitoring display campaigns on platforms like Taboola, Outbrain, and other native ad networks. Additionally, performing tasks such as keyword research, A/B testing, audience segmentation, and bid optimization will be crucial in your role. Implementing and managing tracking pixels, UTM tagging, and attribution tools will also be part of your daily activities. It will be important to analyze and report on campaign performance using detailed KPIs and collaborate with creative and content teams to align landing pages with ad messaging. Continuous testing, learning, and improvement based on analytics and industry trends will also be key aspects of your role. To be successful in this position, you should have at least 2 years of hands-on PPC experience encompassing both Search and Display campaigns. Proven experience with Taboola and Outbrain platforms is essential. A strong knowledge of attribution modeling including first click, last click, linear, data-driven, etc., is required. Proficiency with Google Ads, Google Analytics, Tag Manager, and native ad platforms is a must. Understanding UTM tracking and cross-channel attribution is important along with strong Excel/Google Sheets skills and experience with reporting dashboards. Excellent communication and project management skills are necessary, and you must be detail-oriented, analytical, and self-driven. Nice to have skills include experience in the language services or B2B SaaS industry, familiarity with programmatic or retargeting platforms, and knowledge of SEO and CRO principles. In return, you will benefit from fully remote work and the opportunity to work with an international team. Please note that only applicants who provide a video will be considered for this role.,

Posted 1 month ago

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2.0 - 6.0 years

0 Lacs

karnataka

On-site

About Us InMobi is the leading provider of content, monetization, and marketing technologies that fuel growth for industries around the world. Our end-to-end advertising software platform, connected content, and commerce experiences activate audiences, drive real connections, and diversify revenue for businesses everywhere. InMobi Advertising is an end-to-end advertising platform that helps advertisers drive real connections with consumers. We drive customer growth by helping businesses understand, engage, and acquire consumers effectively through data-driven media solutions. Learn more at advertising.inmobi.com. Glance is a consumer technology company that operates disruptive digital platforms, including Glance, Roposo, and Nostra. Glance's smart lockscreen and TV experience inspire consumers to make the most of every moment by surfing relevant content without the need for searching and downloading apps. Glance is currently available on over 450 million smartphones and televisions worldwide. Learn more at glance.com. Born in India, InMobi maintains a large presence in Bangalore and San Mateo, CA, and has operations in New York, Singapore, Delhi, Mumbai, Beijing, Shanghai, Jakarta, Manila, Kuala Lumpur, Sydney, Melbourne, Seoul, Tokyo, London, and Dubai. To learn more, visit inmobi.com. About The Role InMobi is looking for a high-caliber Technical Account Manager (TAM) to serve as a trusted technical advisor to our enterprise clients. You'll work at the intersection of data, marketing, and engineering - owning the end-to-end analytics stack and tag instrumentation across multi-channel marketing and performance journeys. As a TAM, your impact will go beyond support - you will architect tracking strategies, drive advanced debugging, lead cross-platform analytics rollouts, and influence product direction through ground-level client insights. Objectives of the Role - Serve as the primary technical expert for client calls, diagnosing challenges and guiding product adoption - Enable customers to maximize value from analytics and tracking solutions through tailored training and support - Proactively uncover implementation gaps, recommend best-practice fixes, and validate end-to-end data integrity - Leverage usage data to inform upsell/cross-sell opportunities and feed insights back into product development Key Responsibilities - Lead deep-dive technical discovery sessions and solution walkthroughs for clients and internal teams - Design and implement robust instrumentation plans using GTM, DCM Floodlight, Facebook Pixel, Bing UET, and other tracking platforms - Audit complex digital analytics setups - covering event schemas, UTM governance, cross-domain tracking, cookie compliance, and offline conversion matching - Debug tracking and performance issues using tools like Chrome DevTools, Charles Proxy, and Postman, and resolve issues with JavaScript, network requests, and tag errors - Build reusable automation scripts (Python/JS) to accelerate tag validation and deployment - Author high-quality documentation, SDK/API guides, and playbooks that can scale to a global implementation team - Collaborate with product and engineering to escalate client feature requests, discover bugs, and shape new feature rollout strategies Required Skills & Qualifications - 2-4 years in a client-facing technical role (TAM, Martech Consultant, Analytics Implementation Specialist, Solutions Engineer) - Proven hands-on experience with GA4, Adobe Analytics, GTM, DCM, Clarity, Facebook Pixel, Bing Ads, Taboola, Outbrain and 3rd-party analytics/tagging ecosystems - Proficiency in JavaScript debugging, regular expressions, cookie/session tracking, and understanding how data flows through browser environments - Strong knowledge of conversion attribution models, data Layer management, and tag QA workflows - Excellent communication skills - able to translate complex technical details into client-friendly recommendations - Exposure to data privacy and compliance practices (GDPR, CCPA, cookie consent frameworks, etc.) Preferred Qualifications - Bachelor's degree in computer science, Data Analytics, Marketing Technology, or a related field - Proven ability to translate client feedback into actionable product enhancements - Understanding of how web technologies work in order to proactively debug applications - Basic understanding of JavaScript and Python, with the ability to read, interpret, and make minor modifications to scripts for tracking, automation, or debugging purposes What You'll Gain - A leadership-facing role with high visibility into product impact and customer success - The opportunity to shape tracking and analytics excellence across global digital campaigns - Exposure to cutting-edge ad tech, performance measurement, and AI-driven optimization solutions The InMobi Culture At InMobi, culture isn't a buzzword; it's an ethos woven by every InMobian, reflecting our diverse backgrounds and experiences. We thrive on challenges and seize every opportunity for growth. Our core values - thinking big, being passionate, showing accountability, and taking ownership with freedom - guide us in every decision we make. We believe in nurturing and investing in your development through continuous learning and career progression with our InMobi Live Your Potential program. InMobi is proud to be an Equal Employment Opportunity employer and is committed to providing reasonable accommodations to qualified individuals with disabilities throughout the hiring process and in the workplace. Visit https://www.inmobi.com/company/careers to better understand our benefits, values, and more!,

Posted 1 month ago

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3.0 - 6.0 years

5 - 9 Lacs

Gurugram

Work from Office

Job Title: Performance Marketing Specialist Meta Ads & Native Ads Job Location: Gurugram Job Type: Full-Time CTC-9.60 LPA (Negotiable) Key Responsibilities: Meta Ads Campaign Management (Facebook & Instagram): Plan, set up, and manage paid campaigns across Facebook & Instagram Ads Manager. Create audience segments using Core Audiences, Custom Audiences, Lookalike Audiences , and retargeting strategies . Optimize campaigns for lead generation, engagement, reach, and conversions . Test and refine ad copies, creatives, and landing pages for maximum ROI. Native Ads Management (Taboola, Outbrain, etc.): Plan and execute campaigns on native advertising platforms for content amplification, traffic, and lead generation. Optimize headlines, thumbnails, and targeting parameters to improve CTR and conversions. Monitor publisher placements and adjust bids for best performance. Optimization & Analytics: Monitor and analyze key performance metrics like CPM, CPC, CTR, CPL, and ROAS . Perform regular A/B testing on creatives, audiences, and placements. Ensure proper pixel implementation and event tracking via Facebook Pixel and UTM parameters . Collaboration & Strategy: Work closely with the creative team for ad assets and content requirements. Develop strategies tailored for different funnel stages ( awareness, consideration, conversion ). Research competitors and industry trends to stay ahead of algorithm updates and platform changes. Reporting & Insights: Generate weekly and monthly campaign performance reports with actionable insights. Use analytics tools like Meta Analytics, Google Analytics, and Native Ads dashboards . Required Skills & Qualifications: Experience: 1-3 years of hands-on experience in Meta Ads Manager and Native Advertising platforms (Taboola, Outbrain, etc.) . Proven track record of managing performance marketing campaigns for lead generation or Real Esate Sales . Technical Knowledge: Strong understanding of audience segmentation, retargeting, and pixel tracking . Familiarity with third-party tracking tools and analytics platforms. Soft Skills: Data-driven mindset with strong analytical and problem-solving skills. Excellent communication and coordination abilities. Ability to work under tight deadlines in a fast-paced environment. Preferred: Meta Certified Professional (Blueprint Certification). Experience managing high-budget campaigns (20L+/month) . Exposure to real estate, or eCommerce domains . For any query :- Please call Pooja Dutt @ 9711750147 Whatsapp @ 7977731191 Mail me @ dutt.poojahr@investors-clinic.com

Posted 1 month ago

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2.0 - 6.0 years

0 Lacs

noida, uttar pradesh

On-site

About the Role: As a talented Media Buyer - Search Arbitrage, you will be an integral part of our dynamic team, focused on driving profitable campaigns and maximizing ROI. Your passion for optimizing paid media and delivering exceptional results will play a key role in our success. Key Responsibilities: You will be responsible for managing and optimizing campaigns across various platforms such as Google Ads, Facebook Ads, and native channels like Taboola and Outbrain. Implementing effective search arbitrage strategies to drive low-cost, high-quality traffic will be a crucial part of your role. Analyzing data to optimize ad spend, enhance traffic quality, and increase conversion rates will also be among your key responsibilities. Collaboration with creative teams to ensure that ad creatives align with campaign objectives is essential for success in this role. What We're Looking For: We are seeking candidates with 2-3 years of experience in paid media, encompassing Google Ads, Facebook Ads, and native advertising. A proven track record in search arbitrage and content monetization is highly desirable. Strong analytical skills, along with experience in tools like Google Analytics, Facebook Insights, and A/B testing, will be beneficial. Expertise in keyword research, bidding strategies, and media buying techniques is a must-have for this role. Why Join Us By joining our team, you will have the opportunity to work with cutting-edge digital platforms and technologies. You will directly impact business growth in a fast-paced, data-driven environment, making your role both challenging and rewarding. Office Timings: 10:00 AM - 06:00 PM Location: Noida Sector 132,

Posted 1 month ago

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