Marketing Project Manager

2 - 6 years

0 Lacs

Posted:1 month ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

As a Marketing Project Manager, your primary goal will be to drive execution of marketing campaigns, coordinate cross-functional initiatives, and ensure on-time delivery of projects that build pipeline and brand presence. You will be responsible for managing end-to-end execution of marketing campaigns across various channels such as email, social media, events, webinars, and paid advertising. It will be crucial for you to own project plans, timelines, and deliverables for marketing initiatives, ensuring that all stakeholders are aligned and deadlines are met. In this role, you will work closely with demand generation, product marketing, and design teams to deliver high-quality assets and campaigns. Collaboration with sales and SDR teams will also be essential to ensure seamless campaign handoffs and lead flows. Tracking, measuring, and reporting on performance metrics of campaigns and projects will be part of your responsibilities to identify gaps and opportunities for improvement. Additionally, you will be managing external vendors, agencies, and freelancers as necessary to support marketing initiatives. The ideal candidate for this position will have a Bachelor's degree in Marketing, Business, Communications, or related fields, along with at least 2-3 years of experience in B2B SaaS, healthcare, or tech startups, with hands-on exposure to campaign and project execution. Strong organizational and project management skills are required, as you will need to juggle multiple priorities effectively. Excellent communication skills, both written and verbal, will be necessary for successful cross-team coordination and vendor management. Familiarity with marketing automation, CRM tools, and reporting dashboards such as HubSpot, Salesforce, Zoho, or similar platforms is preferred. A process-driven mindset with high attention to detail and the ability to work independently in a fast-paced environment are key attributes for this role. As a Marketing Project Manager, you will be expected to ensure consistent messaging and brand alignment across all touchpoints and continuously refine processes, templates, and workflows to improve marketing efficiency and scalability.,

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