Marketing Operations Executive

2 - 6 years

0 Lacs

Posted:1 day ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

You will play a pivotal part in steering strategic event and marketing initiatives aligned with the company's objectives. As a dynamic and process-driven professional with a solid background in project management and event operations, your role will involve executing events globally, implementing Ops initiatives, and overseeing CRM governance. **Key Responsibilities:** - Strategize, coordinate, and execute end-to-end operations for physical and virtual events to ensure flawless delivery and outstanding outcomes. - Manage booth setups, distribution of branded merchandise, and conduct post-event analysis to gauge success and identify areas for enhancement. - Collaborate with cross-functional teams to propel the execution of integrated marketing campaigns. - Streamline workflows across marketing tools such as CRM, CMS, and other platforms to ensure operational efficiency and campaign effectiveness. - Provide assistance for paid media campaigns, encompassing performance tracking and optimization. - Identify process inefficiencies and introduce solutions to elevate event and marketing operations. - Develop frameworks for content and performance marketing operations to establish SOPs for improved coordination. - Establish and maintain knowledge banks to equip Marketing and Sales teams with accessible resources and insights. - Utilize the content repository and campaign assets to amplify the impact of events and marketing endeavors. **Qualifications:** - Education: Bachelor's/Master's degree in Marketing, Business Administration, Event Management, or a related field. - Experience: Approximately 2-3 years of hands-on experience in event planning & operations, marketing operations, or project management roles. **Skills:** - Proficient in project management with the ability to handle multiple projects and stakeholders. - Mastery of marketing tools like CRM, CMS, email automation, and analytics platforms. - Excellent communication and interpersonal skills, coupled with a talent for stakeholder collaboration. - Knowledge of digital marketing and campaign optimization is advantageous. **Attributes:** - Exceptionally organized with keen attention to detail. - Proactive problem-solver who excels in fast-paced environments. - Strong leadership qualities with the capacity to manage vendors and lead teams. - Adaptable and results-driven, with a dedication to delivering excellence.,

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