Marketing Operations and HubSpot Strategist

Role Overview: Deque Systems, Inc. is seeking a hybrid Marketing Ops + HubSpot Strategist to enhance the HubSpot environment, ensure alignment between marketing and sales, and contribute to revenue growth. As a part of the Demand Gen pod within the Marketing team, you will play a crucial role in implementing strategic leadership in HubSpot and RevOps under the guidance of the Head of Growth and Demand Generation. Join us at Deque to be a part of an industry that aims to make the web more accessible and inclusive for everyone, including individuals with disabilities. We operate with efficiency, transparency, and innovation, achieving remarkable results and milestones like the successful launch of the axe-con digital accessibility conference. Be a part of our journey towards making a positive impact. Key Responsibilities: - Lead initiatives to align CRM, marketing automation, and sales systems with business objectives. - Drive the discovery, planning, and implementation of best practices in HubSpot and RevOps. - Ensure data integrity and scalable automation processes. - Provide consistent funnel reporting in collaboration with Growth and RevOps teams. - Manage the technical aspects of HubSpot across Marketing and Sales. - Enhance workflows, automations, and integrations within HubSpot. - Evaluate and oversee third-party integrations such as Salesforce, ZoomInfo, RingLead, etc. - Solve complex integration challenges between marketing and sales systems. - Train and support team members on HubSpot best practices. - Translate technical insights into growth strategies. - Collaborate on daily marketing and RevOps tasks via Asana. - Develop and optimize workflows, templates, landing pages, and reports. - Ensure email health, manage suppression lists, and enhance lead flows. - Support cross-functional troubleshooting in HubSpot and Salesforce. - Work closely with the New Breed Revenue Hubspot vendor on various projects. - Implement and maintain digital accessibility (a11y) best practices for marketing forms, landing pages, and emails. Qualifications Required: - Minimum 3-5 years of experience in a HubSpot/RevOps role within a fast-paced SaaS company. - Possess a growth mindset and strong technical skills in HubSpot. - Proficient in Salesforce, Excel, HubSpot WordPress integration, RingLead, ZoomInfo. - Ability to handle multiple projects with clear communication. - HubSpot RevOps certification is strongly preferred. - Openness to learning digital accessibility best practices. - Bonus if familiar with Basic HTML and Outreach experience. - Previous experience in a rapidly growing SaaS company is advantageous. - Must be based in Eastern or Central U.S. time zones.,