Marketing Manager

MOBA India is a German MNC, Pioneer and highly valued and known brand name in Off Highway Electronics Industry. MOBA is pioneer and well-known brand for automation electronics in off highway industry, and we are completing 50 years of Innovation and Growth. MOBA enjoys market dominance because of its niche portfolio of rugged and reliable vehicle products and solutions.

We are a product-based company and our customers are globally renowned OEMs like L&T, Ammann, Volvo, JCB, CNH, Atlas Copco, and a very big list of customers across Road Construction, Mining, Agriculture, Aerial platforms.

MOBA India started in 2004 with 3 people and we are now a team of 170+ people in India.

As we are growing very rapidly, this is going to be an excellent opportunity for growth of individual in terms of technicalities and management.

Position

Experience

Location:

Job Summary:

Marketing Manager

Key Responsibilities:

• Develop and execute marketing strategies that support lead generation and brand visibility.
• Drive

  lead generation campaigns

  using digital channels.
• Manage the

  lead conversion process

  – track, nurture, and convert leads into opportunities in coordination with the sales team.
• Maintain and optimize lead databases using CRM tools.
• Conduct regular

  market and competitor research

  to identify trends and new opportunities.
• Oversee creation of marketing materials including brochures, presentations, case studies, and videos.
• Experience in

  Odoo CRM, SEO, and content management (especially reels and videos for influencer marketing)

  will be highly preferred.
• Develop strategies for SEO and content marketing to enhance online presence.
• Plan and manage participation in

  exhibitions

  to enhance brand visibility and generate leads.

Required Skills and Qualifications:

• Bachelor's degree in Marketing, Business, or related field (MBA preferred).
• Proven track record of managing end-to-end marketing campaigns.
• Strong understanding of digital marketing platforms.
• Hands-on experience with CRM and lead management tools.
• Excellent written and verbal communication skills.
• Creative thinker with strong project and team management skills.
• Analytical mindset with ability to interpret marketing data and trends.