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Posted:3 days ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Role & responsibilities

  • Promote hospital services to increase patient footfall (OP/IP)
  • Build and maintain strong relationships with doctors for referral generation
  • Coordinate and organize health camps, awareness programs, and CMEs
  • Manage digital platforms: social media, website updates, Google reviews
  • Develop marketing content brochures, posters, doctor videos, health blogs
  • Handle patient enquiries, lead follow-ups, and CRM updates
  • Build corporate and insurance tie-ups for health packages and services
  • Monitor online reputation and respond to reviews/feedback
  • Ensure branding consistency across all hospital materials
  • Liaise with print and digital media for promotions and coverage
  • Work closely with operations and clinical teams to align marketing activities
  • Prepare and present monthly marketing performance reports
  • Coordinate internal events Doctor Day, Patient Awareness Week, etc.

Preferred candidate profile

  • Bachelor's or Master’s degree in Marketing, Hospital Administration, or related field
  • 2–5 years of experience in healthcare/hospital marketing (preferred)
  • Strong verbal and written communication skills (English & local language)
  • Good knowledge of social media and digital tools (Google Ads, Canva, etc.)
  • Experience in field marketing, referrals, and event coordination
  • Able to interact confidently with doctors, patients, and vendors
  • Creative, self-driven, and result-oriented
  • Empathetic, team player, and multitasker with time management skills

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