Marketing Manager

ACME SERVICES PRIVATE LIMITED

5 - 7 years

6 - 10 Lacs

gurugram

Posted:2 weeks ago| Platform:

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Skills Required

market research marketing management content strategy content creation marketing digital marketing branding brand communication business development advertising sales brand strategy brand management promotions atl marketing communication btl

Work Mode

Work from Office

Job Type

Full Time

Job Description

Market Research: Conduct comprehensive market research to identify target audiences and current industry trends, ensuring informed decision-making for content strategy.
Storytelling: Craft compelling narratives that effectively communicate the brands message and values across all platforms.
Brand Identity Creation: Develop and refine the brands & projects identity, including visual elements and messaging, to ensure a consistent presence in the market.
Brand Voice Development: Establish and maintain a strong, consistent brand voice across various channels, including social media, blogs, and the website.
Visual Alignment: Ensure all content adheres to the brand's visual and aesthetic guidelines, maintaining a cohesive brand identity.
Content Creation: Leverage insights from research to develop relevant, engaging, and timely content that resonates with the audience and aligns with the brands core message. Lead the production of video content, encompassing concept development, scripting, and execution to enhance brand storytelling.
Content Calendar Management: Develop and manage the social media content calendar that aligns with the brand's goals and adapts to market trends.
Community Engagement: Create and manage initiatives to foster community engagement, responding promptly to comments and messages to build strong audience relationships.
Crisis Management: Handle social media crisis situations swiftly and professionally, safeguarding the brand's reputation and addressing any potential issues.

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