Marketing Head

Role - Marketing Head

Year's of Exp - 5 to 7 Year

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Shift - Regular Shi

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Location - Mumbai - Wo

rliJob Descrip

• tion
  An experienced Marketing Specialist specializing in F&B, FMCG, Fashion, Health, and Fi
• tnessDevelop and implement the overall marketing strategy including campaign objectives, target audience, messaging, and metrics for suc
• cess.Identify and recruit relevant influencers who align with the brand's values, target audience, and marketing objectives. Develop and maintain strong relationships with influencers, negotiating contracts, and managing partners
• hips.Plan, coordinate, and execute influencer marketing campaigns across various platforms, ensuring that content is engaging, authentic, and compliant with brand guidel
• ines.Collaborate with influencers to develop compelling and creative content that resonates with the target audience. Provide guidance and feedback to ensure brand consistency and optimize content perform
• ance.Monitor and analyze the performance of influencer marketing campaigns, utilizing data and analytics to measure effectiveness, identify trends, and optimize strategies for better res
• ults.Manage the influencer marketing budget, allocating resources effectively to maximize ROI and achieve campaign object
• ives.Lead and mentor a team of influencer marketing professionals, providing guidance, setting performance goals, conducting regular performance reviews, and fostering a collaborative and high-performing team environ
• ment.Creating and Heading a team of influencers on social media platforms to promote brands or pro
• ductsStay up-to-date with industry trends, emerging platforms, and best practices in influencer marketing. Identify new opportunities and innovative approaches to enhance the company's influencer marketing eff
• orts.Led the internal marketing team and synchronized the workflow and guided and help to build successful strategies for the betterment and growth of the com