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Marketing Executive

Marketing Executive

UniAcco

2 years

0 Lacs

Mumbai Maharashtra India

Posted:1 week ago| Platform:

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Skills Required

marketing data drive ads metrics research targeting testing retargeting design content analytics report seo reporting

Work Mode

On-site

Job Type

Full Time

Job Description

Location:

Experience:

Working Hours:

Working Days:

About UniAcco:

Performance Marketing Executive

Key Responsibilities:

Plan and execute paid marketing campaigns on Google Ads, Meta (Facebook/Instagram), and other performance channels
Optimize campaigns for maximum ROI based on metrics like CPL, CTR, ROAS, and conversions
Run keyword research, audience targeting, A/B testing, and retargeting campaigns
Collaborate with design/content teams for impactful creatives and landing pages
Monitor campaign performance using tools like Google Analytics, Meta Business Suite, and Excel
Report on campaign performance and recommend optimizations
Stay up to date with the latest trends and algorithm changes in digital marketing

Requirements:

1–2 years of experience in performance marketing or digital advertising
Hands-on experience with Google Ads, Meta Ads Manager, and basic SEO/SEM concepts
Strong understanding of key metrics and marketing funnels
Proficient in Google Analytics and reporting dashboards
Excellent attention to detail and problem-solving skills
Bachelor’s degree in Marketing, Communications, or a related field

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