Marketing Executive

1. Campaign Execution

Assist in planning and deploying multi-channel marketing campaigns.

Coordinate creatives, approvals, and vendor deliverables.

Track campaign KPIs and share performance insights.

2. Content & Social Media

Create engaging content for social media, website, and marketing collaterals.

Manage daily posting, engagement, and monthly content calendars.

Support email and blog content creation.

3. Digital Marketing Support

Assist with performance marketing activities (Meta, Google).

Monitor ad metrics and support optimisation with the digital team/agency.

4. Market Research

Conduct competitor and market trend analysis.

Prepare research summaries with actionable insights.

5. Brand & Promotional Activities

Ensure brand consistency across all communication.

Support execution of events, partnerships, and promotional activities.

6. Cross-Functional Coordination

Work closely with sales, product, and design teams for aligned execution.

Coordinate with external agencies, printers, influencers, and vendors.

7. Reporting

Prepare weekly/monthly reports on campaign, social media, and digital performance.

Track key metrics like engagement, leads, conversions, and ROI.

8. Budget Assistance

Support in planning and tracking marketing budgets.

Maintain vendor costs, quotations, and invoice documentation.