Marketing Executive

Overview
We are seeking a dynamic and results-driven Marketing Executive to join our team. The ideal candidate will possess a strong understanding of various marketing strategies and be adept at leveraging digital platforms to enhance brand visibility and drive engagement. This role requires creativity, analytical skills, and a passion for developing innovative marketing campaigns that resonate with target audiences.

Duties

• Develop and implement comprehensive marketing strategies across multiple channels, including digital, social media, email, and print advertising.
• Conduct market research to identify trends and insights that inform marketing decisions.
• Create engaging content for various platforms, ensuring alignment with brand messaging and objectives.
• Manage advertising sales initiatives to maximize revenue opportunities.
• Utilize SEO best practices to improve website visibility and search rankings.
• Oversee performance marketing campaigns, analyzing metrics to optimize effectiveness.
• Collaborate with cross-functional teams on product management and e-commerce initiatives.
• Utilize marketing automation tools to streamline processes and enhance customer engagement.
• Monitor and report on campaign performance using Google Analytics and other analytics tools.
• Maintain the company website using WordPress, ensuring content is up-to-date and engaging.
• Design visually appealing marketing materials using Adobe Creative Suite.

Skills

• Proficiency in SEO, social media marketing, multichannel marketing, and digital marketing strategies.
• Strong knowledge of content marketing, B2B marketing, email marketing, and performance marketing techniques.
• Familiarity with advertising sales processes and budgeting for effective campaign management.
• Experience with Google AdWords, Facebook Advertising, and analytics tools to measure campaign success.
• Excellent research skills combined with strong copywriting abilities to create compelling content.
• Basic understanding of HTML for website management tasks.
• Strong organizational skills with the ability to manage multiple projects simultaneously while meeting deadlines.
• A collaborative mindset with effective communication skills to work within diverse teams. If you are passionate about driving impactful marketing initiatives and possess the required skills, we encourage you to apply for this exciting opportunity as a Marketing Executive.

Job Type: Full-time

Pay: From ₹15,000.00 per month

Work Location: In person