Marketing and Social Media Manager

Position Overview

We are seeking a dynamic and creative Social Media & PR Manager to lead our digital presence, strengthen our brand identity, and enhance the visibility of our company, its leadership, and products across multiple platforms. The ideal candidate will be responsible for managing social media profiles, driving digital marketing campaigns, and building strong media and stakeholder relationships.

Key Responsibilities

• Social Media Management
• Manage and grow company and leadership profiles on LinkedIn, Instagram, Facebook, and other emerging platforms.
• Plan, create, and schedule engaging posts aligned with brand voice and strategy.
• Develop social media campaigns around product launches, leadership highlights, industry trends, and events.
• Monitor analytics to track engagement, growth, and campaign performance.
• Public Relations & Branding
• Draft press releases, media notes, newsletters, and email campaigns.
• Build relationships with journalists, influencers, and industry networks to secure brand coverage.
• Promote company leadership through thought-leadership articles, interviews, and media mentions.
• Ensure consistent brand image, tone, and storytelling across all platforms.
• Digital Marketing
• Execute SEO & SMO strategies to maximize online visibility and ranking.
• Drive targeted digital marketing campaigns (Google Ads, social ads, etc.) for product and service promotion.
• Support lead generation through creative digital strategies.
• Collaborate with design and technical teams for integrated marketing campaigns.
• Content Creation & Design
• Design visually appealing graphics, reels, and videos for social media using Photoshop, Illustrator, CorelDRAW, Canva, and video editing tools.
• Draft professional communication material including newsletters, corporate mailers, and leadership highlights.
• Develop creative campaigns for festivals, events, industry days, and product showcases.

Skills & Qualifications Required

• Strong knowledge of PR, Branding, Digital Marketing, SEO, SMO.
• Proficiency in Photoshop, Illustrator, CorelDRAW, Canva, and video editing software.
• Excellent communication skills in English (verbal & written).
• Creative thinker with an eye for design, storytelling, and audience engagement.
• Ability to craft compelling social media strategies and measurable campaigns.
• Strong organizational and project management skills.
• Up-to-date with latest social media algorithms, PR trends, and digital marketing tools.

Preferred Qualifications

• Bachelor’s/Master’s degree in Marketing, Mass Communication, PR, or related fields.
• 3+ years of proven experience in Social Media, PR, or Digital Marketing roles.
• Experience in managing corporate or leadership branding.
• Familiarity with marketing automation tools (Mailchimp, HubSpot, Zoho Campaigns, etc.).

What We Offer

• Opportunity to build and scale brand presence across industries.
• Exposure to corporate branding, leadership positioning, and product marketing.
• A dynamic environment with space for innovation and creative freedom.
• Growth-oriented culture with training and development opportunities.

Job Type: Full-time

Pay: ₹20,000.00 - ₹45,000.00 per month

Benefits:

• Paid sick time
• Provident Fund

Experience:

• Social media management: 1 year (Required)

Work Location: In person