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CIEL HR
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Marketing and Development Manager

Marketing and Development Manager

CIEL HR

5 - 10 years

5 - 10 Lacs

Meerut Jaipur Karnal

Posted:2 months ago| Platform:

Apply

Skills Required

Product Development Pesticides Market Development Fertilizer Agriculture Marketing Agronomy Insecticides

Work Mode

Work from Office

Job Type

Full Time

Job Description

Role & responsibilities

• Product Development

Develop and implement product development activities with key customers.

Identify key markets and crop to drive the growth in the region.

Raise demonstration and conduct field days to highlight product USP.

Develop metrics to capture and report impact of product development activities.

Development of Marketing tools

Develop marketing tools like comparative photographs highlighting impact of imposed

treatments, developing testimonials of key farmers and stakeholders.

Develop marketing plan for the region to promote the Novonesis brand/products.

• Internal Field Trials

Conducting internal trials for new and existing products and generate data as per the protocol

provided.

• Customer relation management

Maintain good rapport with regional KDMs of customers.
develop good working relation with customers field teams.

• Sales Growth and Market intelligence

Responsible to drive growth over previous year benchmarks in the region
Work along with customers team and capture seasonal POGs and liquidation.
Provide forecast for the region and track placement of demand from customers ground team.
provide market information w.r.t. emerging trends in key crops of the region, marketing, other

issues.

provide competitor activity updates, including product pricing, new product introduction, innovative

mktg. tools, etc.

provide timely & holistic feedback on Novo BioAg product/technology adoption & other issues.

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