Marketing Analyst

Agoda is an online travel booking platform that connects travelers with a global network of 4.7M hotels and holiday properties worldwide, flights, activities, and more. As part of Booking Holdings and based in Asia, our diverse team of 7,100+ employees from 95+ nationalities in 27 markets fosters an environment rich in diversity, creativity, and collaboration. We innovate through a culture of experimentation and ownership to enhance the travel experience for our customers. Our Purpose is to bridge the world through travel, allowing people to enjoy, learn, and experience more of the amazing world we live in. Travel brings individuals and cultures closer together, fostering empathy, understanding, and happiness. At Agoda, we are a skillful, driven, and diverse team united by a passion to make an impact by harnessing innovative technologies and strong partnerships to make travel easy and rewarding for everyone. The Performance Marketing Team at Agoda is a world leader in online marketing, highly data-driven, and focused on developing at-scale marketing programs that enhance the lifetime value of Agoda customers through measurable programs and channels. The team consists of analysts, marketing strategists, and data scientists who thrive on data, creative ideas, and technology. The team fosters a great learning environment where you can collaborate with experts from various backgrounds worldwide. As part of the Performance Marketing Team, you will have the opportunity to experiment with text ads, bidding, and campaign structures on various search engines such as Google, Bing, Baidu, Naver, and others. Additionally, you will test, analyze, and optimize campaigns on platforms like Facebook, Twitter, and Instagram. You will also analyze data generated by experiments, develop optimization models, and build dashboards for account managers. To succeed in this role, you should have a Bachelors Degree or higher in a quantitative subject, fluency in English, exposure to data analysis packages or databases like SAS, R, SPSS, Python, VBA, SQL, Tableau, good numerical reasoning skills, proficiency in Excel, intellectual curiosity, and analytical skills. Experience in digital marketing, academic research, R studio, data modeling, or hypothesis testing is a plus. This role is based in Bangkok, Thailand, and is open to candidates worldwide. We offer a generous relocation package to ensure a smooth transition to living and working in Bangkok. Agoda is an Equal Opportunity Employer, and we will keep your application on file for future vacancies while respecting your privacy.,