Marketer

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About the Role

results-driven and data-focused Performance Marketer

Key Responsibilities

• Plan, execute, and optimize

  paid marketing campaigns

  across Google Ads, Facebook Ads, Instagram, LinkedIn Ads, and other digital platforms.
• Analyze campaign performance data and generate

  detailed performance reports

  to measure ROI and KPIs.
• Conduct

  A/B testing

  on ad creatives, landing pages, and audience targeting to improve conversion rates.
• Manage

  ad budgets

  effectively to maximize ROI and reduce cost per acquisition (CPA).
• Collaborate closely with the content, design, and development teams to create high-performing ad creatives and landing pages.
• Stay updated on the latest

  digital marketing trends, tools, and best practices

  to ensure optimal campaign performance.
• Monitor competitor campaigns and identify new growth opportunities.

Requirements

• Proven experience (2–4 years) as a

  Performance Marketer / Paid Marketing Specialist / Digital Marketing Specialist.

• Hands-on expertise in

  Google Ads, Facebook Ads Manager, Instagram Ads, and LinkedIn Ads

  .
• Strong

  analytical and reporting skills

  with the ability to interpret campaign data and provide insights.
• Familiarity with tools like

  Google Analytics, Tag Manager, Search Console, and Data Studio.

• Strong understanding of

  conversion funnels, remarketing, audience targeting, and budget allocation.

• Excellent communication, time management, and problem-solving skills.
• Creative mindset with a data-driven approach.

Why Join Us

• Work on diverse, high-impact projects.
• Collaborative and supportive work culture.
• Opportunities for professional growth and learning.