Manager - Brand and Events

8 years

0 Lacs

Posted:2 months ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Role Overview

As the

Brand Manager & Events Lead

, you’ll be at the heart of how IndiGo shows up across offline events, on-ground customer touchpoints, and high-impact experiences. This role combines creativity with execution, strategy with storytelling —and offers the opportunity to lead brand initiatives that leave a lasting impact.

Key Responsibilities

  • Lead the ideation and delivery of key offline campaigns and events— a diverse role that includes product launches and on-ground brand activations on one side, and employee engagement programs on the other
  • Drive the planning and execution of integrated brand campaigns across digital, and owned channels.
  • Collaborate with cross-functional teams including Sales, Digital, PR, and commercial to ensure brand consistency and alignment.
  • Partner with creative, media, and event agencies to bring campaigns and experiences to life.
  • Monitor performance metrics and customer insights to refine and improve future brand initiatives.
  • Uphold brand guidelines across all touchpoints, ensuring a consistent look, feel, and voice.
  • Represent IndiGo at industry forums, award shows, and branded platforms.

What We’re Looking For

  • An MBA in Marketing or a related field.
  • 8+ years of experience in brand management and events.
  • A strong portfolio of end-to-end campaign and event execution.

Skills & Qualities That Set You Apart

  • Creative mindset with a sharp eye for storytelling and detail.
  • Strong project management and multitasking abilities.
  • Excellent communication and stakeholder management skills.
  • Comfortable working in a fast-paced, high-performance environment.

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