Lead Generation Specialist

Company: DEX IT Global Limited

Location: Andheri East (Mumbai)

Experience: 2+ Years

About DEX IT Global Limited,

DEX IT Global Limited, formerly known as NSEIT Limited, is a digital exams and assessments organization. It's a major player in India's digital assessments market. The company provides end-to end examination services, assessment services, and solutions for digital transformation. Recently, CL Educate acquired the DEX business of NSEIT. We at DEX Conduct online examinations for Government and Privat Sector examinations

Job Summary:
Generate and qualify high-quality leads to fuel the sales pipeline for our EdTech products.

Key Responsibilities:

• Design and run lead-gen campaigns (email, social, content, paid)
• Develop and execute lead generation strategies (inbound & outbound)
• Research and build targeted prospect lists (schools, institutions, learners)
• Qualify leads through outreach, scoring, and follow-up
• Nurture leads via automated workflows
• Hand overqualified leads to the sales team and ensure smooth follow-up
• Track and analyze performance metrics
• Optimize lead-gen processes and campaigns based on data

Skills & Qualifications:

• Bachelor’s degree
• 2+ years of experience in lead generation
• Proficiency with CRM and marketing automation tools
• Strong research, communication, and analytical skills
• Experience with multi-channel outreach and lead nurturing

Job Type: Contractual / Temporary
Contract length: 12 months

Pay: ₹300,000.00 - ₹500,000.00 per year

Benefits:

• Provident Fund

Education:

• Bachelor's (Required)

Experience:

• Lead generation: 2 years (Required)
• Outbound voice: 2 years (Required)

Language:

• English (Required)

Work Location: In person