Lead Generation Specialist

Job Title: Lead Generation Specialist

• Upwork Bidding:

  Source relevant IT/software projects, craft winning proposals, and manage client communications effectively.

• LinkedIn & Lead Generation Tools:

  Leverage platforms like LinkedIn Sales Navigator, Apollo, ZoomInfo, and Lusha to discover and reach out to potential leads.

• Email Outreach & Cold Calling:

  Execute strategic email campaigns and cold calls to build business pipelines.

• Client Engagement:

  Book and coordinate meetings with senior stakeholders to explore collaboration opportunities.

• Market Research:

  Study trends and competitors to refine lead generation tactics and uncover new business avenues.

• CRM Management:

  Maintain accurate lead databases, communication logs, and ensure timely follow-ups through CRM tools.

Requirements

• Proven experience using

  Upwork

  ,

  LinkedIn

  , and other lead generation platforms (Apollo, ZoomInfo, Lusha, etc.).
• Strong verbal and written

  communication

  ,

  negotiation

  , and

  relationship-building

  skills.
• Ability to identify and connect with

  key decision-makers

  .
• Familiarity with CRM systems to manage and track leads.
• Background in IT/software services industry preferred.
• Bonus: Knowledge of

  Google Ads

  ,

  LinkedIn Ads

  , and other paid acquisition channels.

Perks and Benefits

• Paid maternity leave
• Flexible working hours
• Mental health support
• Paid holidays & sick leave
• Allocated time for learning
• Work From Home (WFH) options
• Competitive salary + performance incentives
• Career growth in a dynamic tech environment
• Collaborative, innovative, and excellence-driven workplace

Development Programs

• Unlimited up-skilling & re-skilling opportunities
• Internship & certification programs
• Workforce empowerment & talent development initiatives