Lead Generation Specialist

The Lead Generation Specialist will be responsible for researching, identifying, and validating leads across multiple channels, with a strong emphasis on data accuracy, automation, and high-intent targeting. This role requires a blend of analytical skills, tool expertise, and hands-on experience in demand generation within sales/marketing agencies.

Key Responsibilities

• Research, identify, and qualify prospects through

  LinkedIn Sales Navigator

  ,

  ZoomInfo

  ,

  Seamless.ai

  , and other enrichment tools.

• Manage, clean, and maintain accurate CRM data to ensure pipeline health and reporting integrity.

• Apply advanced

  Excel

  skills for data manipulation, reporting, and analysis of lead generation activities.

• Develop and optimize lead lists based on

  high-intent keywords

  , search trends, and ICP targeting.

• Execute scraping activities ethically and effectively to enrich prospect data.

• Set up and manage

  email campaigns

  , ensuring deliverability and engagement.

• Leverage knowledge of

  automations and integrations

  to streamline workflows across CRM, marketing, and sales systems.

• Support multi-channel outreach campaigns, ensuring alignment with client objectives.

Requirements

• 2+ years of experience

  in lead generation, preferably within a

  sales/marketing agency

  .

• Proven hands-on experience with

  LinkedIn Sales Navigator

  ,

  ZoomInfo

  , and

  Seamless.ai

  .

• Advanced

  Excel

  proficiency (pivot tables, formulas, data cleaning, reporting).

• Strong understanding of

  CRM systems

  , data hygiene, and pipeline management.

• Experience in

  RevOps

  functions (automation, integrations, workflows).

• Familiarity with

  scraping techniques

  and ethical data sourcing.

• Deep understanding of

  high-intent search, keywords, and targeting strategies

  .

• Knowledge of

  email campaign setup

  and performance optimization (advantage).

• Strong analytical, problem-solving, and organizational skills.

• Ability to work independently, manage multiple tasks, and meet deadlines in a fast-paced environment.

Nice to Have

• Experience with additional enrichment tools and APIs.

Familiarity with Sales Engagement platforms (e.g., Salesloft, HubSpot).