Lead Designer - Marketing

6 years

0 Lacs

Posted:2 days ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

About Soroco


Soroco is on a mission to elevate and transform how teams everywhere work.


Powered by multiple patents, its flagship AI model, Scout, generates a work graph - a map of friction hurting your teams and business outcomes. Today, this map drives productivity improvements in 150+ organizations globally, including several Fortune 500 companies.


Soroco has been featured in Harvard Business Review, Forbes, Fortune, and was listed on Bloomberg's list of ideas that defined 2022.

With operations spanning Boston, London, and Bangalore, Soroco was founded by alumni of Harvard, MIT, and Carnegie Mellon.


Visit www.soroco.com to learn how we help teams discover their work graph.


The Role

Lead Designer - Marketing



Key Responsibilities

  • Own the

    visual identity and design system

    for the new product line from scratch
  • Lead all design needs for

    go-to-market campaigns

    ,

    brand building

    , and

    launch assets

  • Create and manage high-quality assets for

    website

    ,

    landing pages

    ,

    videos

    ,

    social

    ,

    ads

    , and

    events

  • Collaborate closely with

    product marketing

    ,

    growth

    ,

    leadership

    , and

    content

    teams to shape GTM storytelling
  • Drive creative concepts from ideation to execution across print and digital formats
  • Leverage

    AI-powered design tools

    (e.g., Adobe Firefly, Canva AI, Midjourney, Figma plugins) to scale output efficiently
  • Build and maintain a

    modular asset library

    for agile marketing needs
  • Present and advocate for design strategy to leadership and cross-functional teams
  • Hire and mentor junior designers or freelancers as the team scales



Must-Have Qualifications

  • 6 -10 years of experience in

    marketing design

    ,

    brand design

    , or

    creative direction

    , preferably in

    B2B SaaS

    or

    enterprise tech

  • Strong portfolio that showcases branding, digital campaigns, product storytelling, and scalable systems
  • Mastery of

    Adobe Creative Suite

    ,

    Figma

    ,

    Canva

    , and motion tools (e.g., After Effects, Premiere Pro)
  • Deep understanding of

    growth marketing

    ,

    conversion design

    , and

    visual hierarchy

  • Comfort with a fast-paced, iterative design environment with shifting priorities
  • Excellent collaboration and communication skills — ability to sell ideas visually and strategically
  • Hands-on experience with

    AI design tools

    and an eye for how to blend creativity with productivity
  • Bachelor’s degree or higher in Visual Communication, Graphic Design, UI/UX, or a related discipline



Good to Have

  • Webflow or CMS design experience
  • Experience working in product launches from zero to one
  • Understanding of GTM playbooks and storytelling for enterprise audiences
  • Past leadership experience in an early-stage product or brand design team



Why Join Soroco?

launching a new category-defining product

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Soroco

Technology / Automation / AI

New York

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