Lead Designer - Marketing

6 - 10 years

12 - 17 Lacs

Posted:None| Platform: Naukri logo

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Work from Office

Job Type

Full Time

Job Description

What we are looking for

Lead Designer - Marketing

Who we are looking For

  • Own the

    visual identity and design system

    for the new product line from scratch
  • Lead all design needs for

    go-to-market campaigns

    ,

    brand building

    , and

    launch assets

  • Create and manage high-quality assets for

    website

    ,

    landing pages

    ,

    videos

    ,

    social

    ,

    ads

    , and

    events

  • Collaborate closely with

    product marketing

    ,

    growth

    ,

    leadership

    , and

    content

    teams to shape GTM storytelling
  • Drive creative concepts from ideation to execution across print and digital formats
  • Leverage

    AI-powered design tools

    (e.g., Adobe Firefly, Canva AI, Midjourney, Figma plugins) to scale output efficiently
  • Build and maintain a

    modular asset library

    for agile marketing needs
  • Present and advocate for design strategy to leadership and cross-functional teams
  • Hire and mentor junior designers or freelancers as the team scales

Must-Have Qualifications

  • 6 -10 years of experience in

    marketing design

    ,

    brand design

    , or

    creative direction

    , preferably in

    B2B SaaS

    or

    enterprise tech

  • Strong portfolio that showcases branding, digital campaigns, product storytelling, and scalable systems
  • Mastery of

    Adobe Creative Suite

    ,

    Figma

    ,

    Canva

    , and motion tools (e.g., After Effects, Premiere Pro)
  • Deep understanding of

    growth marketing

    ,

    conversion design

    , and

    visual hierarchy

  • Comfort with a fast-paced, iterative design environment with shifting priorities
  • Excellent collaboration and communication skills ability to sell ideas visually and strategically
  • Hands-on experience with

    AI design tools

    and an eye for how to blend creativity with productivity
  • Bachelors degree or higher in Visual Communication, Graphic Design, UI/UX, or a related discipline

Good to Have

  • Webflow or CMS design experience
  • Experience working in product launches from zero to one
  • Understanding of GTM playbooks and storytelling for enterprise audiences
  • Past leadership experience in an early-stage product or brand design team

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