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Hotcult India
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Junior Planner

Junior Planner

Hotcult India

1 - 2 years

0 Lacs

hyderabad telangana india

Posted:5 days ago| Platform:

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Skills Required

strategies research support planning branding data development positioning content strategy schedule engagement collaboration reports management evaluation effectiveness analysis marketing communication

Work Mode

On-site

Job Type

Full Time

Job Description

Position Overview:

As a Junior Brand Planner, you will assist in developing and executing brand andcommunication strategies. You will conduct research, support strategic planning, collaboratewith internal teams, and contribute to impactful advertising, branding, and social mediainitiatives.

Key Responsibilities

Research & Analysis:

Conduct primary and secondary research to gather insights on market trends, consumer

behavior, and competitors.

Assist in analyzing sales data and market trends to support strategic recommendations.

Strategic Planning & Development

Support the creation of strategic plans that align with client objectives and market

opportunities.

Assist in developing positioning recommendations and defining brand elements.
Draft creative briefs to guide internal teams.

Social Media Calendar & Content Strategy

Assist in creating and managing social media content calendars to ensure consistent

brand messaging.

Collaborate with the creative team to plan and schedule posts aligned with campaign

goals.

Monitor engagement and suggest optimizations based on performance data.

Client & Internal Collaboration

Participate in brainstorming sessions with internal stakeholders to develop innovative

ideas.

Assist in client presentations by preparing reports, research findings, and strategic

insights.

Campaign Management & Evaluation

Track and evaluate the effectiveness of campaigns, gathering insights to refine

strategies.

Provide input on ways to enhance engagement and brand visibility.

Trend Analysis

Support new business pitches by providing research and insights.
Stay updated with industry trends, cultural shifts, and emerging platforms.

Requirements

1-2 years of experience in brand strategy, marketing, or social media planning.
Strong analytical skills and an eye for detail.
Familiarity with research methodologies and social media tools.
Basic understanding of content planning and digital marketing strategies.
Strong communication and collaboration skills.

Skills: brand awareness,research,brand strategy,social media,communication,brand advertising

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