Jr. Digital Marketing Executive

Company: Techmutant Software Solutions LLP

Location: Ludhiana

Department: Marketing

Employment Type: Full-Time, On-site

About Us:
Techmutant Software Solutions LLP is a fast-growing technology company offering AI-powered ERP solutions to educational institutions – schools, colleges, and universities. Our flagship product, EDU, streamlines operations, boosts productivity, and facilitates data-driven decision-making. We are seeking a Digital Marketing Executive to help us increase brand visibility, drive lead generation, and enhance customer engagement across digital platforms.

Roles & Responsibilities

• Plan, execute, and optimize digital marketing campaigns across Google Ads, Facebook, LinkedIn, and other platforms.

• Manage and grow the company’s social media presence (LinkedIn, Instagram, Facebook).

• Work on SEO & SEM strategies to improve website ranking and organic traffic.

• Create engaging content marketing campaigns (blogs, case studies, newsletters, emailers).

• Monitor campaign performance analytics (Google Analytics, Search Console, social media insights) and prepare performance reports.

• Handle email marketing campaigns and track open/click rates.

• Support in designing creatives, posts, and ad banners (using Canva / Photoshop/coordination with designers).

• Collaborate with the sales and customer success teams for lead generation and nurturing.

• Stay updated with the latest digital marketing trends and tools.

Key Skills Required

• Strong knowledge of SEO, SEM, Google Ads, and Social Media Marketing

• Familiarity with marketing automation tools (HubSpot, Mailchimp, Zoho Campaigns, or similar)

• Hands-on experience in Google Analytics, Search Console, and keyword research tools

• Creativity in content creation and digital storytelling

• Basic design skills (Canva/Photoshop) – preferred

• Excellent written and verbal communication skills

• Analytical mindset with the ability to measure and optimize campaigns

Qualifications

• Bachelor’s degree in Marketing, Business, or related field

• 0.5 - 1 year of experience in digital marketing (Freshers with strong internship/project experience may also apply)

• Certifications in Google Ads / SEO / Social Media Marketing are a plus

What We Offer

• Opportunity to work in a fast-growing SaaS/ERP company with AI-driven solutions

• Exposure to end-to-end digital campaigns for the education sector

• Supportive team culture and professional growth opportunities

Job Types: Full-time, Fresher

Pay: ₹8,000.00 - ₹20,000.00 per month

Benefits:

• Internet reimbursement

Experience:

• Digital marketing: 1 year (Preferred)

License/Certification:

• Digital Marketing Certificate (Preferred)

Location:

• Miller Ganj, Ludhiana, Punjab (Preferred)

Work Location: In person