Inside Sales Executive

Overview:

We are looking for a highly motivated and dynamic Inside Sales Representative to join our growing team. This role requires someone who excels in inbound lead follow-up, lead management, CRM usage, and market research. The ideal candidate will have a strong ability to convert leads into sales through calling, maintaining relationships with potential clients, and leveraging CRM systems to track progress and manage sales pipelines effectively.

Role & responsibilities

1. Inbound Lead Follow-up

• Respond promptly and professionally to inbound leads generated through marketing campaigns, website inquiries, and other channels.
• Qualify leads based on predefined criteria to determine their potential.
• Engage in product or service discussions to educate and inform leads, addressing their needs and concerns.

2. Lead Management

• Maintain a well-organized and up-to-date database of leads and prospects within the CRM system.
• Assign priority levels to leads and ensure timely follow-ups.
• Track lead status and progression through the sales funnel to optimize conversion rates.
• Effectively nurture leads that may not be ready to purchase immediately, keeping them engaged for future opportunities.

3. Calling & Outreach

• Proactively reach out to cold leads and potential prospects through phone calls, emails, and other communication channels.
• Introduce products/services, identify customer pain points, and present tailored solutions to convert cold leads into qualified opportunities.
• Overcome objections and manage rejection professionally to achieve sales goals.

4. CRM Usage & Data Entry

• Efficiently use CRM software (e.g.ZOHO & ODOO ) to input, track, and manage lead and customer data.
• Document interactions with leads, update their status, and record key notes to ensure a smooth handoff to the sales team or follow-up by other departments.
• Generate and analyze reports on lead generation, conversion rates, and sales performance.

5. Market Research

• Conduct research to identify potential markets, new business opportunities, and competitive trends.
• Stay informed about industry developments, emerging technologies, and market demands to effectively engage with prospects.
• Provide insights to the sales team based on market trends and customer feedback.

6. Database Marketing

• Help maintain and update customer databases to ensure accuracy and completeness.
• Assist in segmenting databases for targeted marketing campaigns and outreach efforts.
• Utilize database information to create personalized communication strategies to improve lead conversion.

7. Collaboration & Reporting

• Collaborate with the sales and marketing teams to refine lead generation strategies and improve overall sales performance.
• Provide regular updates and reports on lead status, conversion rates, and pipeline forecasts.
• Share feedback on customer interactions and lead quality with relevant teams.

Preferred candidate profile

• Proven experience in inside sales, lead management, or a related role.
• Strong proficiency in CRM tools (Salesforce, HubSpot, Zoho, etc.).
• Excellent communication skills, both written and verbal.
• Demonstrated ability to conduct cold calls and effectively manage lead nurturing.
• Strong organizational skills and the ability to manage multiple leads simultaneously.
• Analytical mindset with the ability to research markets and trends.
• Ability to work independently and as part of a team to achieve sales targets.
• Goal-oriented, with a passion for sales and customer satisfaction.

Perks and benefits

Quarterly performance based incentive structure