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3.0 - 7.0 years
0 Lacs
chennai, tamil nadu
On-site
As a member of Viraaj HR Solutions, you will be responsible for designing and executing email marketing campaigns using Adobe Campaign. Your role will involve segmenting lists based on behaviors, analyzing campaign performance, and generating reports to improve email strategies. You will also develop automation workflows to optimize communication with prospects and customers, collaborate with content creators for engaging messaging, and ensure compliance with email marketing regulations and best practices. Additionally, you will monitor deliverability rates, maintain and update the database of leads and clients, and conduct A/B testing to identify the most effective email strategies. To excel in this position, you should hold a Bachelor's degree in Marketing, Business, or a related field and have proven experience with Adobe Campaign or similar email marketing tools. A strong understanding of HTML and CSS for email template design, knowledge of email marketing best practices and data privacy regulations, and excellent analytical skills for data-driven decision-making are essential. Your ability to work independently and as part of a team, attention to detail, organizational skills, effective communication, and interpersonal skills will be crucial. Experience in managing and optimizing database marketing initiatives, prioritizing tasks in a fast-paced environment, familiarity with CRM software and marketing automation tools, and strong creative thinking with a problem-solving orientation are desired qualities. Moreover, experience in conducting A/B testing, analyzing results, digital marketing, and being a continuous learner adaptable to new marketing technologies will be advantageous. By joining our team, you will play a vital role in end-to-end campaign execution from concept to reporting, providing insights and recommendations to enhance campaign performance, utilizing CRM data to personalize client communication, staying updated with industry trends, and coordinating with cross-functional teams to align marketing strategies. Your dedication to ensuring quality assurance for emails prior to distribution will contribute to the success of our email marketing efforts.,
Posted 13 hours ago
2.0 - 6.0 years
0 Lacs
pune, maharashtra
On-site
As a member of the frog team, you will be part of Capgemini Invent since June 2021. frog collaborates with customer-centric enterprises to drive sustainable growth by creating and managing experiences at scale, utilizing the potential of data and technology. The future of customer experiences is being reimagined by delivering groundbreaking business models, products, services, brand engagements, and communications. When you join frog, you become a part of the pond, a global network of studios with vibrant in-person and virtual cultures. We, as frogs, are characterized by curiosity, collaboration, and courage, driven by our dedication to enhancing the human experience within our areas of expertise. Leveraging our diverse skills and experiences, we use our global presence and local insights to tackle intricate challenges and develop innovative, sustainable solutions that resonate with individuals and influence markets. Our values prioritize humor, positivity, and community alongside performance and results. The culture at frog is open, flexible, inclusive, and engaging, empowering you to contribute meaningfully to projects, your studio, community, and the broader world. Your responsibilities will include identifying trends and insights, allocating marketing investments, optimizing website and social media content, working with various formats such as blogs, videos, and podcasts, and analyzing performance metrics. You will also be expected to conduct experiments, devise conversion tests, generate internal reports regularly, and spearhead innovative collaborations across technologies and platforms. Additionally, you will be in charge of planning and executing web, SEO/SEM, database marketing, email, social media, and display advertising campaigns. In your role, you will design, develop, and maintain a social media presence, evaluate the performance of digital marketing campaigns against set goals, optimize spend and performance based on insights, brainstorm growth strategies, collaborate with internal teams to enhance user experience, analyze the end-to-end customer journey across multiple touchpoints, evaluate emerging technologies, and provide guidance on their adoption. At frog, we uphold equal opportunities for all individuals.,
Posted 3 days ago
2.0 - 6.0 years
0 Lacs
chennai, tamil nadu
On-site
You will be responsible for performing database marketing and contacting individuals through cold calling to generate leads. Your role will involve lead generation, prospects validation, addressing queries through emails and phone calls, and capturing the contact details source of each business query. Additionally, you will be tasked with generating sales by calling customers, developing opportunities for the sales team through provided leads, and handling inbound and outbound calls in a timely manner. It is essential to keep MIS records of client calls and follow up on prospective clients. To excel in this role, you must have a good knowledge of MS Office & MIS, be proficient in written and spoken English, and have experience in telecalling. Candidates from Telecalling Background & Sales Promotion will be preferred. If you have 2 to 3 years of work experience, any graduation qualification, and the required skills mentioned above, we encourage you to apply for this position based in Chennai.,
Posted 3 days ago
2.0 - 6.0 years
0 Lacs
chennai, tamil nadu
On-site
As a member of the marketing team at Viraaj HR Solutions, your primary responsibility will be to design and execute email marketing campaigns using Adobe Campaign. You will be tasked with segmenting lists based on behaviors, analyzing campaign performance, and generating reports to enhance email strategies. Collaborating with content creators to produce engaging messaging, developing automation workflows, and ensuring compliance with email marketing regulations are also key aspects of your role. Monitoring deliverability rates, maintaining and updating the database of leads and clients, and conducting A/B testing to identify the most effective email strategies are crucial tasks that you will be responsible for. Managing end-to-end campaign execution, providing insights and recommendations for enhancing performance, and utilizing CRM data for personalized client communication are also part of your daily activities. To excel in this position, you must hold a Bachelor's degree in Marketing, Business, or a related field. Proven experience with Adobe Campaign or similar email marketing tools is essential, along with a strong understanding of HTML and CSS for email template design. Knowledge of email marketing best practices, data privacy regulations, and experience in managing and optimizing database marketing initiatives are also required qualifications. Excellent analytical skills, the ability to work independently and as part of a team, strong attention to detail, and effective communication and interpersonal skills are key attributes for success in this role. Familiarity with CRM software, marketing automation tools, and experience in conducting A/B testing are highly beneficial. Prior experience in digital marketing, continuous learning, and adaptability to new marketing technologies will be advantageous in fulfilling your responsibilities effectively.,
Posted 3 days ago
3.0 - 7.0 years
0 Lacs
nashik, maharashtra
On-site
As a Digital Marketing Project Manager at Nethority in Nashik, Maharashtra, you will play a key role in managing the client portfolio to enhance their digital and brand presence. Your responsibilities will include developing digital marketing strategies, executing various campaigns, analyzing performance metrics, and contributing to the overall business growth through effective client relationships and marketing strategies. You will be tasked with studying economic indicators, identifying client needs, monitoring competition, and planning SEO/SEM, database marketing, email, social media, and display advertising campaigns. Your role will also involve designing, building, and maintaining performance marketing, SEO, and social media campaigns for clients to enhance their online presence. Furthermore, you will be responsible for measuring and reporting the performance of digital marketing campaigns, optimizing strategies based on insights, and collaborating with internal teams to enhance user experience across multiple channels. Your analytical skills will be crucial in evaluating the end-to-end client experience and optimizing user funnels to maximize conversions. In addition to the technical aspects of digital marketing, you will need to leverage your creativity to identify target audiences, devise engaging campaigns, and motivate customer actions. Your ability to build and maintain client relationships, coach team members, manage processes, and focus on customer satisfaction will be essential for success in this role. To qualify for this position, you should hold a bachelor's or master's degree in marketing or a related field and have proven experience in digital marketing. Proficiency in SEO/SEM, marketing analytics, A/B testing, website analytics tools, and ad serving tools is required. Experience in setting up and optimizing PPC campaigns and knowledge of HTML, CSS, and JavaScript development will be advantageous in fulfilling the responsibilities of this role. If you are a self-motivated individual with a passion for digital marketing and a track record of delivering successful campaigns, we invite you to join our team at Nethority and contribute to our clients" growth through innovative digital strategies and effective client management.,
Posted 4 days ago
1.0 - 5.0 years
3 - 5 Lacs
Pune
Hybrid
Job Description The Email Marketing Specialist will be responsible for developing and executing email marketing campaigns that drive engagement, lead generation, and conversions. Key Responsibilities Design and implement direct email marketing campaigns. Create, proofread, and edit content for email marketing campaigns to ensure messaging is consistent with brand guidelines. Segment email lists based on customer behavior, interests, and engagement. Utilize email marketing automation tools to build nurturing campaigns. Monitor and analyze campaign performance, including open rates, click-through rates, and conversion rates, to optimize future efforts. Planning the meeting, calling and lead conversation, Database mining from Apollo, LinkedIn A/B test various campaigns to drive engagement and performance. Stay updated on the latest trends in email marketing and suggest improvements for increased engagement. Collaborate with the content and design teams to ensure email designs are visually appealing and effective. Ensure compliance with email marketing regulations (GDPR, CAN-SPAM, etc.). Manage and grow the company's email database. Requirements Proven experience as an Email Marketing Specialist or similar role. Hands-on experience with email marketing platforms like Instantly.ai , Mailchimp, HubSpot, Sendinblue, etc. Strong knowledge of segmentation, personalization, and automation techniques. Excellent writing and proofreading skills. Analytical mindset and data-driven decision-making skills. Familiarity with A/B testing methods and conversion optimization. Knowledge of email marketing regulations (GDPR, CAN-SPAM). Ability to work in a fast-paced, dynamic environment and manage multiple task independly
Posted 4 days ago
2.0 - 6.0 years
0 Lacs
haryana
On-site
The role involves planning and executing various digital marketing campaigns including web, SMM, SEM, database marketing, email, social media, and display advertising. Performance of these campaigns needs to be measured and reported against goals such as ROI and KPIs. It is essential to identify trends and insights for optimizing spend and performance. Brainstorming new growth strategies and conducting experiments and conversion tests are also key responsibilities. Collaborating with internal teams to enhance landing pages and user experience is crucial. The position requires a strong analytical ability to assess the end-to-end customer experience across different channels and touchpoints, identifying conversion points and drop off points for optimizing user funnels. Collaboration with agencies and vendors, evaluation of emerging technologies, and providing thought leadership for their adoption are integral parts of the role. Desired Candidate Profile: - Creating and maintaining client relationships - Self-motivated and customer-focused - Proficient in marketing research and statistical analysis - Highly creative with the ability to identify target audiences and create engaging digital campaigns Education, Experience, and Licensing Requirements: - Bachelor's or master's degree in marketing or a related field - Proven 2-3 years of working experience in digital marketing - Demonstrable experience in leading and managing various digital marketing campaigns - Experience in optimizing landing pages and user funnels - Familiarity with A/B and multivariate experiments - Strong knowledge of website and marketing analytics tools - Working knowledge of ad serving tools and setting up PPC campaigns - Understanding of HTML, CSS, and JavaScript development is advantageous CTC: Best in industry,
Posted 6 days ago
0.0 - 4.0 years
0 Lacs
vadodara, gujarat
On-site
As a Digital Marketing professional, you will be responsible for planning and executing various online marketing campaigns including web, SEO/SEM, database marketing, email, social media, and display advertising. Your role will involve designing, building, and maintaining social media presence, as well as measuring and reporting the performance of digital marketing campaigns against set goals such as ROI and KPIs. You will be expected to identify trends and insights to optimize spending and performance, brainstorm innovative growth strategies through digital marketing, and conduct experiments and conversion tests to enhance campaign effectiveness. Collaboration with internal teams to create optimized landing pages and enhance user experience will be a key part of your responsibilities. Utilizing strong analytical skills, you will evaluate customer experience across different channels and touchpoints, identify critical conversion points, and optimize user funnels. Your role will also involve working with agencies and vendor partners, evaluating emerging technologies, and providing thought leadership for their adoption when suitable. You should possess skills in creating and maintaining client relationships, be self-motivated with a customer-centric approach, proficient in marketing research and statistical analysis, and have a creative mindset to devise engaging digital campaigns targeting specific audiences. To qualify for this position, you should hold a Bachelor's or Master's degree in marketing or a related field and have proven working experience in digital marketing, particularly within the industry. Demonstrable experience in leading and managing SEO/SEM, marketing database, email, social media, and display advertising campaigns will be advantageous for this role.,
Posted 1 week ago
1.0 - 5.0 years
0 Lacs
karnataka
On-site
You should have at least 1 year of experience to apply for this position. As a Digital Marketing Specialist, you will be responsible for planning and executing various digital marketing campaigns, including web, SEO/SEM, database marketing, email, social media, and display advertising. Your duties will include designing, building, and maintaining the company's social media presence, measuring and reporting the performance of digital marketing campaigns, and assessing them against goals such as ROI and KPIs. You will be expected to identify trends and insights in order to optimize spending and performance based on these insights. Brainstorming new and creative growth strategies through digital marketing will be a key part of your role, as well as planning, executing, and measuring experiments and conversion tests. Collaboration with internal teams to create landing pages and optimize user experience is essential. Your strong analytical ability will be utilized to evaluate the end-to-end customer experience across multiple channels and customer touch points. You will identify critical conversion points and drop-off points to optimize user funnels. Evaluating emerging technologies and providing thought leadership and perspective for adoption where appropriate will also be part of your responsibilities. This is a full-time position with a day shift schedule, and the work location is in person.,
Posted 1 week ago
3.0 - 5.0 years
8 - 12 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Marketing Automation & Technology Execution Designation: Marketing Platform Auto Analyst Qualifications: BTech/MCA/BCA Years of Experience: 3 to 5 years Language - Ability: English(International) - Advanced About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do This is a key role where campaign specialist is the end-to-end campaign executor of build and segmentation during the campaign execution lifecycle and will be responsible for delivering agreed activities for campaign deployment and He/she will support delivery via designated marketing automation tool such as UNICA. The role will require high level of expertise in consumer segmentation and loyalty tools, eye for detail and quality output. Experience in working on UNICA platform is desirable. Ability to master the current UNICA CRM environment but also learn new CRM technologies as they roll out. Responsible for list extraction for different type of campaigns on UNICA platform. SQL knowledge and experience is also required. Experience with campaign creation and ability to build campaign on different automation platforms as per clients BRD document. Understanding of offers, collaterals, segment, and collateral mapping concepts. Maintain campaign calendar with real time status of campaigns and go live status. Ensure timely completion of tasks and requests Ensure accurate reporting at required frequency Risk & Issue management Escalate risks as per the escalation matrix defined Identify gaps and areas for improvement in execution processes and propose improvement solutions Apply learning and industry standard best practices from experience What are we looking for Experience working in campaign eco-system specially email, SMS, or direct mail channels Execution experience in UNICA platform or similar marketing automation platform Hands on experience on SQL to perform data extraction using relevant tools Execution experience in database marketing, experience working in high pressure environments. 2 - 5 years of experience in marketing technology and operations focusing on execution of marketing campaigns on behalf of the Client Bachelor s degree in computer science, Computer Engineering, Computer Information Systems will be preferred Understanding of integrated marketing and customer data as it relates to targeting, segmentation, test/control design, and campaign analyticsUnderstanding of marketing operations, processes, business requirements Comfortable operating in a fast-paced, deadline-driven environment with rapidly changing priorities and a high volume of projects Strong written and verbal communication skills with strong analytical and problem-solving skills. Exposure to Responsys, Salesforce, Marketo, Eloqua, Teradata, Adobe Campaign Classic Knowledge of HTML and CSS, JavaScript Understanding of email, social, mobile and display best practice Roles and Responsibilities: In this role you are required to do analysis and solving of lower-complexity problems Your day to day interaction is with peers within Accenture before updating supervisors In this role you may have limited exposure with clients and/or Accenture management You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments The decisions you make impact your own work and may impact the work of others You will be an individual contributor as a part of a team, with a focused scope of work Qualification BTech,MCA,BCA
Posted 1 week ago
2.0 - 6.0 years
3 - 5 Lacs
Pune
Hybrid
Job Description The Email Marketing Specialist will be responsible for developing and executing email marketing campaigns that drive engagement, lead generation, and conversions. Key Responsibilities Design and implement direct email marketing campaigns. Create, proofread, and edit content for email marketing campaigns to ensure messaging is consistent with brand guidelines. Segment email lists based on customer behavior, interests, and engagement. Utilize email marketing automation tools to build nurturing campaigns. Monitor and analyze campaign performance, including open rates, click-through rates, and conversion rates, to optimize future efforts. Planning the meeting, calling and lead conversation, Database mining from Apollo, LinkedIn A/B test various campaigns to drive engagement and performance. Stay updated on the latest trends in email marketing and suggest improvements for increased engagement. Collaborate with the content and design teams to ensure email designs are visually appealing and effective. Ensure compliance with email marketing regulations (GDPR, CAN-SPAM, etc.). Manage and grow the company's email database. Requirements Proven experience as an Email Marketing Specialist or similar role. Hands-on experience with email marketing platforms like Instantly.ai , Mailchimp, HubSpot, Sendinblue, etc. Strong knowledge of segmentation, personalization, and automation techniques. Excellent writing and proofreading skills. Analytical mindset and data-driven decision-making skills. Familiarity with A/B testing methods and conversion optimization. Knowledge of email marketing regulations (GDPR, CAN-SPAM). Ability to work in a fast-paced, dynamic environment and manage multiple task independly
Posted 1 week ago
5.0 - 9.0 years
0 Lacs
hyderabad, telangana
On-site
As a Data Services ETL Developer at Zeta Global, you will play a crucial role in managing and supporting the Delivery Operations Team through the implementation and maintenance of ETL and automation procedures. Your responsibilities will include processing data conversions on multiple platforms, performing tasks such as address standardization, merge purge, database updates, client mailings, and postal presort. You will be expected to automate scripts for transferring and manipulating data feeds both internally and externally. The ability to multitask and manage multiple jobs simultaneously to ensure timely client deliverability is essential. Collaborating with technical staff to maintain and support an ETL environment and working closely with database/crm, modelers, analysts, and application programmers to deliver results for clients will also be part of your role. To excel in this position, you must possess experience in database marketing and be proficient in transforming and manipulating data. Your expertise with Oracle and SQL will be crucial for automating scripts to process and manipulate marketing data. Familiarity with tools such as DMexpress, Talend, Snowflake, Sap DQM suite, Excel, and SQL Server is required for data exports, imports, running SQL server Agent Jobs, and SSIS packages. Experience with editors like Notepad++, Ultraedit, or similar tools, as well as knowledge of SFTP and PGP for ensuring data security and client data protection, will be beneficial. Working with large-scale customer databases in a relational database environment and demonstrating the ability to handle multiple tasks concurrently are key skills for this role. Effective communication and teamwork skills are essential for collaborating with colleagues to ensure tasks are completed promptly. The ideal candidate for this position should hold a Bachelor's degree or equivalent with at least 5 years of experience in Database Marketing. Strong oral and written communication skills are required to effectively fulfill the responsibilities of this role. If you are looking to be part of a dynamic and innovative company that leverages data-powered marketing technology to drive business growth, Zeta Global offers a rewarding opportunity to contribute to the success of leading brands through personalized marketing experiences.,
Posted 1 week ago
2.0 - 4.0 years
4 - 8 Lacs
Coimbatore
Work from Office
Brand Monk Consulting is looking for Digital Marketing Professional to join our dynamic team and embark on a rewarding career journey Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns. Designs, builds, and maintains our social media presence. Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs). Identifies trends and insights and optimizes spend and performance based on the insights. Brainstorms new and creative growth strategies through digital marketing. Plans, executes, and measures experiments and conversion tests. Collaborates with internal teams to create landing pages and optimize user experience. Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points. Identifies critical conversion points and drop off points and optimizes user funnels. Collaborates with agencies and other vendor partners. Evaluates emerging technologies. Provides thought leadership and perspective for adoption where appropriate.
Posted 1 week ago
5.0 - 10.0 years
5 - 9 Lacs
Hyderabad
Work from Office
The Business Systems Analyst (BSA) leads the definition of the solution for new client implementations or larger projects on an existing implementation. The BSA must be able to understand the clients business requirements and map those to our technology. Then document and help communicate that vision to the client and to internal execution teams. Candidates should have a strong grasp of database architecture, data modeling, Interface development and system integration using real-time web-services. He or she should also have a solid understanding of CRM, CDP, email and database marketing concepts. Principal Responsibilities : Lead project scoping: Gather and define project requirements Understand client workflows and business goals Elicit and comprehend use cases Learn existing technical and data infrastructure Conduct gap analysis between application and stated customer requirements Set expectations Think strategically to define solution recommendation: Collaborate with Architects and Developers Estimate project impact (resources / hours) Document recommended solution Support client team with presentation and review process Maintain Documentation Draft requirements documents/functional specifications Update changes throughout the project lifecycle Author and manage tickets for internal communication Contribute to successful execution and QA: Serve as internal SME on the solution Collaborate with development, QA and production support teams through project lifecycle Proactively identify and address project risks Support QA and UAT to ensure requirements are met Other Responsibilities: Become a product expert Manage multiple competing priorities through effective organization and communication Recommend and institute best practice and methodology and tools Provide guidance to client success team on technical capabilities, staffing and infrastructure needs Qualifications: Management experience of similar roles Experience contributing to project documentation including Business requirements documentation, specifications, SOWs, LOEs, etc Ability to understand and represent the needs of the end user in a software development environment Strong consultative and advisory skills. Excellent written and verbal communications. Strong MS Office skills (Word, Excel, PowerPoint). Ability to acknowledge marketing and strategic needs to assess and recommend technical requirements. Ability to communicate complex technical concepts to technical and non-technical audiences. Subject matter expert thought leader (supports organizations processes and procedures and can implement a new product or major modifications from start to finish). Web-services experience with RESTful APIs desired 5+ years of experience with software implementation from requirement through design, development, and user acceptance Bachelor's Degree or higher in technology-related field or relevant experience in implementing software.
Posted 1 week ago
5.0 - 10.0 years
6 - 10 Lacs
Hyderabad
Work from Office
Manage and support the Delivery Operations Team by implementing and supporting ETL and automation procedures. Schedule and perform delivery operations functions to complete tasks and ensure client satisfaction. ESSENTIAL FUNCTIONS: Process data conversions on multiple platforms Perform address standardization, merge purge, database updates, client mailings, postal presort. Automate scripts to perform tasks to transfer and manipulate data feeds internal and external. Multitask ability to manage multiple Jobs to ensure timely client deliverability Work with technical staff to maintain and support an ETL environment. Work in a team environment with database/crm, modelers, analysts and application programmers to deliver results for clients. REQUIRED SKILLS: Experience in database marketing with the ability to transform and manipulate data. Experience with Oracle and SQL to automate scripts to process and manipulate marketing data. Experience with tools such as DMexpress, Talend, Snowflake, Sap DQM suite of tools, excel. Experience with Sql Server : Data exports and imports, ability to run Sql server Agent Jobs and SSIS packages. Experience with editors like Notepad++, Ultraedit, or any type of editor. Experience in SFTP and PGP to ensure data security and protection of client data. Experience working with large scale customer databases in a relational database environment. Proven ability to work on multiple tasks at a given time. Ability to communicate and work in a team environment to ensure tasks are completed in a timely manner MINIMUM QUALIFICATIONS: Bachelor's degree or equivalent 5+ years experience in Database Marketing. Excellent oral and written communication skills required.
Posted 2 weeks ago
10.0 - 15.0 years
11 - 16 Lacs
Gurugram
Work from Office
Job Title - GN - SONG - MT - Industry-Banking- Senior Manager Management Level :6 Senior Manager Location:Gurgaon, Mumbai, Bangalore Must have skills: Data driven marketing, Omni-channel marketing, Generative AI, Marketing Technology, Growth marketing Good to have skills:Marketing Job Summary : The Banking Senior Manager position is within the Marketing Transformation vertical of Accenture GN Song. The individual would work at the heart of the top global banking Industry Clients and would collaborate on innovative projects while bringing in deep industry knowledge and Marketing skills. Roles & Responsibilities: Collaborate with firms to define and achieve marketing objectives. Design strategies for marketing, audience/segmentation, personalization, optimization, and channels. Develop acquisition, engagement, and retention campaigns. Analyze market trends and competitors to design client approaches. Shape operating models and address client challenges. Drive innovation and offer thought leadership. Provide solutions for complex marketing problems in financial services. Advise key client decision-makers on marketing strategy. Manage projects, including timelines, budgets, resources, and teams. Lead business development, proposal responses, and create marketing assets. Work with a team to develop strategic assessments and written materials. Professional & Technical Skills: Deep Industry Knowledge: Financial Products & Services:Understanding loans, mortgages, insurance, investments, banking, consumer banking, credit cards, capital markets and financial markets. Customer Segmentation & Behavior:Segment based on behavior, demographics, and psychographics. Financial Regulations & Compliance:Knowledge of industry and functional compliance standards like GDPR, MiFID II, AI Act, etc. Risk Management:Identify and mitigate risks in marketing strategies. Marketing Skills: Strategic Thinking:Develop comprehensive strategies aligned with business goals. Digital Marketing:Expertise in SEO, SEM, social media, email, content marketing, marketing automation, and CRM systems. Data Analysis:Interpret marketing data and derive insights using analytics tools. Customer-Centric Approach:Create targeted campaigns based on customer needs. Creative Thinking:Generate creative ideas and solutions. Project Management:Oversee campaigns, manage budgets, timelines, resources, and collaborate effectively. Platform Skills: CRM Systems:Proficiency in one or multiple CRM solutions offered by Salesforce / Adobe / Microsoft Dynamics / HubSpot. Marketing Automation:Expertise in Marketo / HubSpot / Pardot. Data Analytics:Hands-on experience in Google Analytics / Adobe Sensei / Tableau / Power BI. CMS:Experience with WordPress / Drupal / Adobe Experience Manager. Social Media Tools:Skill in Hootsuite / Buffer / Sprinklr / Meltwaters / Sprout Social. Multi-channel Marketing:Expertise in Adobe Campaign / SFMC / similar solutions. Technology Skills: Omnichannel Transformation:Enhance customer experience with digital technologies. Generative AI & Machine Learning:Implement AI-driven marketing strategies. Cloud Computing:Manage AWS, Azure, or Google Cloud-based solutions. Cybersecurity:Protect customer data with best practices and tools. Integration:Design martech stack for seamless user experience. Additional Requirements: Support business development and thought leadership. Adapt to fast-paced environments both offshore and onshore. Strong communication, presentation, and client handling skills. Team building and leadership skills to motivate diverse teams and achieve goals. Additional Information: An opportunity to work on transformative projects with key G2000 clients Potential to Co-create with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed responsible business into everythingfrom how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your strategy & consulting acumen to grow your skills, industry knowledge and capabilities Opportunity to thrive in a culture that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. About Our Company | Accenture Qualification Experience: Overall experience of 10+ years in leading the development of transformative marketing strategies or leading marketing teams to execute integrated marketing plans Proven experience in leading the development of transformative marketing strategies or leading marketing teams to execute integrated marketing plans. In-depth knowledge of digital marketing, market research, and campaign deployment and optimization Hands-on working experience as seasoned marketer in a multinational financial services industry or as marketing consultant to global financial firms. Experience in working with senior management levels within existing organization / client organizations. Educational Qualification: MBA from a tier 1 institute is preferred with bachelors degree in marketing, journalism, communications, engineering or a related field
Posted 2 weeks ago
10.0 - 15.0 years
11 - 16 Lacs
Gurugram
Work from Office
Job Title - GN - SONG - MT - Industry-CG&S- Senior Manager Management Level :6-Senior Manager Location:Gurgaon, Mumbai, Bangalore Must have skills:Data driven marketing, Omni-channel marketing activation for Clients Good to have skills:Marketing Job Summary : The CG&S Senior Manager position is within the Marketing Transformation vertical of Accenture GN Song. The individual would work at the heart of the top global CG&S Industry Client and would collaborate on innovative projects while bringing in deep industry knowledge and Marketing skills Roles & Responsibilities: Work with leading firms to provide marketing services, to define the marketing vision, initiatives, roadmap, and business case to achieve the strategic objectives. Design marketing strategies, audience/segmentation strategies, personalization and optimization strategies, channel strategies for the client Design acquisition, engagement and retention campaigns Monitor and analyze market trends, assess competitor's product and services strategy, to design strategies for the client. Shape the operating model and design processes with an understanding of challenges of our clients. Drive innovation and bring thought leadership to our clients especially in areas such as GenAI. Provide solutions for complex client problems across marketing areas, providing subject matter expertise on respective industry. Build relationships with key client decision-makers and act as a trusted advisor on all aspects of marketing strategy. Manage projects to plan, execute, and deliver content initiatives successfully. This includes managing timelines, budgets, resources, and coordinating cross-functional teams. Lead business development efforts, develop proposal responses, build marketing assets and accelerators for various industry. Work in a team of seasoned professionals & use relevant tools to develop business cases, strategic assessments, published written materials. Professional & Technical Skills: Key Skills: Deep skills in Marketing and digital marketing. Strong knowledge of designing marketing strategies and campaign management is a must. An ability to devise customer personas, customer journeys for specific personas, designing customer experiences. Strong understanding of key marketing value levers, metrics. An understanding of the various avenues available to drive innovative user experiences. A fundamental understanding of the functioning of a marketing technologies and how they enable marketing strategies Strong project management skills to be able to motivate a team and make them in line with the strategic goals of a project. Strong analytical skills to bring clarity to complex issues and gather data-driven insights. Ability to effectively team with others in a large, global organization. Excellent communication, interpersonal skills, and presentation skills with an aptitude for compelling storytelling An ability to communicate actionable insights, trends and measure performance. In addition, to excel at the role, you will also need to have. In addition, to excel at the role, you will also need to have. An ability to work with the leadership to support business development and thought leadership. Be adept at working in a fast-paced dynamic environment both on offshore and onshore locations. Strong communication and presentation skills to share the perfect pitch with key stakeholders. Strong client handling skills to develop, manage and deepen relationships with key stakeholders. Team building skills to collaborate, work and motivate teams with diverse skills and experience to achieve goals. Possess strong leadership skills along with strong communication, problem solving, organizational and delegation skills to nurture and inspire team members. Strong client handling skills to develop, manage and deepen relationships with key stakeholders. Team building skills to collaborate, work and motivate teams with diverse skills and experience to achieve goals. Possess strong leadership skills along with strong communication, problem solving, organizational and delegation skills to nurture and inspire team members. Additional Information: An opportunity to work on transformative projects with key G2000 clients Potential to Co-create with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed responsible business into everythingfrom how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your strategy & consulting acumen to grow your skills, industry knowledge and capabilities Opportunity to thrive in a culture that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. About Our Company | Accenture Qualification Experience: Overall 10+ years of experience in leading the development of marketing strategies or leading marketing teams to execute integrated marketing plans. Proven experience in leading the development of marketing strategies or leading marketing teams to execute integrated marketing plans. In-depth knowledge of digital marketing, market research, and campaign deployment and optimization Experience in working with senior management levels within existing organization / client organizations. Educational Qualification: MBA from a tier 1 institute is preferred with bachelors degree in marketing, journalism, communications, or a related field
Posted 2 weeks ago
10.0 - 15.0 years
20 - 25 Lacs
Gurugram
Work from Office
Job Title - GN - SONG - MT - Industry-Software and Platforms- Senior Manager Management Level :6 Senior Manager Location:Gurgaon, Mumbai, Bangalore, Chennai, Hyderabad, Pune Must have skills: Data driven marketing, Omni-channel marketing, Generative AI, Marketing Technology, Growth marketing Good to have skills:Marketing Job Summary : We are seeking a strategic thinker with deep knowledge of the Software & Platforms (S&P) sector to join our Strategy & Consulting team. In this client-facing role, you will work with leading global software providers, platform businesses, and digital disruptors to solve their most complex strategic marketing challenges. Youll help shape growth strategies, navigate platform innovation, and support marketing transformation in one of the worlds most dynamic industries. Roles & Responsibilities: Lead large-scale marketing transformation engagements from opportunity identification through execution, focusing on operating model redesign, capability building, and performance improvement. Partner with clients to define modern marketing strategies aligned to product-led growth, digital maturity, and customer-centricity. Develop and implement scalable MarTech ecosystems, ensuring seamless integration of platforms (CDP, CRM, CMS, analytics, etc.) to enable omnichannel experiences. Shape and manage marketing operating models including pods, CoEs, global/local models, and agile workflows tailored to the software industry. Lead value case development and business impact assessments, establishing KPIs and OKRs that tie marketing initiatives to growth and ROI Develop and shape client strategies related to go-to-market, monetization, ecosystem expansion, and business model transformation Build trusted relationships with senior stakeholders (VP and CxO), serving as a strategic advisor throughout the engagement lifecycle Oversee cross-functional consulting teams, ensuring delivery excellence, stakeholder alignment, and team development Design and validate business cases and financial models to support platform growth initiatives, pricing optimization, or new market entry Provide expert guidance on operating model redesign, organizational strategy, and capability building for platform scaling Lead platform strategy development including partner ecosystems, API monetization, and third-party integrations Drive product and innovation strategy discussions, advising clients on portfolio design, roadmap prioritization, and platform positioning Manage strategic due diligence, M&A evaluations, and post-merger integration planning for software or platform acquisitions Shape and review high-impact client deliverables, ensuring clarity, insight, and executive relevance Collaborate with internal and external stakeholders to co-create future-state visions and transformation roadmaps Identify and pursue new business opportunities within existing and new client account Lead proposal development, solution design, and client pitch presentations to secure new engagements Contribute to practice-building activities including offering development, thought leadership, and mentoring junior talent Monitor emerging technologies (e.g., AI, cloud-native, edge computing) and assess their impact on software and platform strategies Key Skills: Strong understanding of one or more high tech domains:enterprise software, consumer electronics, telecom, cloud, AI, or semiconductors. Excellent problem-solving skills, business acumen, and a structured thinking approach. Outstanding written and verbal communication skills, with a knack for executive storytelling and slide creation (PowerPoint, Miro, etc.). Strong understanding of key marketing value levers, metrics. An understanding of the various avenues available to drive innovative user experiences. A fundamental understanding of the functioning of a marketing technologies and how they enable marketing strategies Strong project management skills to be able to motivate a team and make them in line with the strategic goals of a project. Strong analytical skills to bring clarity to complex issues and gather data-driven insights. Ability to effectively team with others in a large, global organization. Excellent communication, interpersonal skills, and presentation skills with an aptitude for compelling storytelling An ability to communicate actionable insights, trends and measure performance. In addition, to excel at the role, you will also need to have. An ability to work with the leadership to support business development and thought leadership. Be adept at working in a fast-paced dynamic environment both on offshore and onshore locations. Strong communication and presentation skills to share the perfect pitch with key stakeholders. Strong client handling skills to develop, manage and deepen relationships with key stakeholders. Team building skills to collaborate, work and motivate teams with diverse skills and experience to achieve goals. Possess strong leadership skills along with strong communication, problem solving, organizational and delegation skills to nurture and inspire team members. Additional Information: An opportunity to work on transformative projects with key G2000 clients Potential to Co-create with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed responsible business into everythingfrom how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your strategy & consulting acumen to grow your skills, industry knowledge and capabilities Opportunity to thrive in a culture that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. About Our Company | Accenture Qualification Experience: Overall experience of 10+ years in leading the development of transformative marketing strategies or leading marketing teams to execute integrated marketing plans Experience with cloud-native business models, API platforms, or monetization strategy. Familiarity with agile and product-led growth environments. Experience managing team members on consulting engagements Demonstrated track record in business development and revenue growth. Experience in working with C-suite level within existing organization / client organizations. Educational Qualification: MBA from a tier 1 institute is preferred with bachelors degree in marketing, journalism, communications, or a related field
Posted 2 weeks ago
1.0 - 5.0 years
1 - 4 Lacs
Gurugram
Work from Office
Overview Roustabouts / Roughnecks, Welders / Mechanics, Rig Operators / Drillers, Engineers (petroleum and mechanical) Health and safety officer, Superintendent SMP, SMP Supervisor, Document Controller Clerk, Community Superintendent, Training / HRD superintendent; SMP Engineer, Mine Engineer, Mine Surveyor, QA / QC Superintendent Steward, Shift Leader. Business Analyst, Payroll Manager, Marketing Specialist, Administration Supervisor, Human Resources Officer, Financial Analyst, Senior Marketing Analyst, Logistics Coordinator / Expert, Procurement Officer, Secretary / Office Assistants / Office Clerks / Front Desk Clerks, Account / Finance Officer, Sales / Marketing Officers and Executive, Internal / Revenue Auditor, Database Marketing Manager, Call Center Supervisor, Call Center Manager Technical Assistant, Electrical Engineer, Electronics-Telecommunication Engineer, Computer Engineer, Internet Service Expert, Mechanical Engineer, Workman / Foreman / Technician, Service / Maintenance Supervisor, IT Application Manager, Computer Operator, Internet Expert. Bakers / Bartenders / Chefs / Chef De Partie / Sous Chef / Chef D Cuisine / Cooks / Dietitians, Food and Beverage Servers, Food Service Supervisors, Restaurant and Food Service Manager, Catering Manager, Assistant Beverage Manager, Kitchen Manager, Banquet Coordinator, Beverage Server, Beverage Shift Manager. Tagged as: oil & gas Before applying for this position you need to submit your online resume . Click the button below to continue. About The Geodes Oil and Gas Plc At The Geodes Oil & Gas, we re committed to delivering excellence in the oil industry. With our state-of-the-art technology and advanced processes, we re able to provide innovative solutions to meet the evolving needs of our clients worldwide. We pride ourselves on our commitment to safety, reliability, and sustainability, and we re always looking for new ways to improve our operations. Related Jobs UK Oil & Gas Job Vacancy UK Oil & Gas Company London, England Full Time 2023-04-02
Posted 2 weeks ago
1.0 - 2.0 years
45 - 50 Lacs
Mumbai
Work from Office
The purpose of this role is to provide technical know-how to our database marketing solutions. The role is well adept in relational database concepts, and is proficient in SQL. The role will be responsible for creating and modifying database code, as well as helping with operational aspects of the database. Job Description: Key responsibilities: Practical application of relational database, data warehousing and file management concepts Has a solid understanding of the SQL and data base programming language Has a solid understanding of ETL tools and concepts Practical application of job scheduling tools Has knowledge of development methodologies and tools Has a solid understanding of common IT offerings i.e. storage, backups and operating systems Participates and contributes in design and code reviews Develops code to meet design specifications and perform accurate unit testing on developed code Creates clear/precise detailed job instructions and drives process improvements
Posted 2 weeks ago
0.0 - 5.0 years
45 - 50 Lacs
Mumbai
Work from Office
The purpose of this role is to provide technical know-how to our database marketing solutions. The role is well adept in relational database concepts, and is proficient in SQL. The role will be responsible for creating and modifying database code, as well as helping with operational aspects of the database. Job Description: Key responsibilities: Practical application of relational database, data warehousing and file management concepts Has a solid understanding of the SQL and data base programming language Has a solid understanding of ETL tools and concepts Practical application of job scheduling tools Has knowledge of development methodologies and tools Has a solid understanding of common IT offerings i. e. storage, backups and operating systems Participates and contributes in design and code reviews Develops code to meet design specifications and perform accurate unit testing on developed code Creates clear/precise detailed job instructions and drives process improvements
Posted 2 weeks ago
3.0 - 6.0 years
3 - 7 Lacs
Gurugram
Work from Office
AHS ASSURED SERVICES PVT. LTD. is looking for Sr. Digital Marketing Manager to join our dynamic team and embark on a rewarding career journey Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns. Designs, builds, and maintains our social media presence. Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs). Identifies trends and insights and optimizes spend and performance based on the insights. Brainstorms new and creative growth strategies through digital marketing. Plans, executes, and measures experiments and conversion tests. Collaborates with internal teams to create landing pages and optimize user experience. Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points. Identifies critical conversion points and drop off points and optimizes user funnels. Collaborates with agencies and other vendor partners. Evaluates emerging technologies. Provides thought leadership and perspective for adoption where appropriate.
Posted 3 weeks ago
10.0 - 15.0 years
7 - 11 Lacs
Bengaluru
Work from Office
Job Title - GN - SONG - Service - Industry-Insurance- Senior Manager Management Level :6 Senior Manager Location:Gurgaon, Mumbai, Bangalore, Chennai, Hyderabad, Pune Must have skills: Data driven marketing, Omni-channel marketing, Generative AI, Marketing Technology, Growth marketing Good to have skills:Marketing Job Summary : The Banking Senior Manager position is within the Marketing Transformation vertical of Accenture GN Song. The individual would work at the heart of the top global banking Industry Clients and would collaborate on innovative projects while bringing in deep industry knowledge and Marketing skills. Roles & Responsibilities: Collaborate with firms to define and achieve marketing objectives. Design strategies for marketing, audience/segmentation, personalization, optimization, and channels. Develop acquisition, engagement, and retention campaigns. Analyze market trends and competitors to design client approaches. Shape operating models and address client challenges. Drive innovation and offer thought leadership. Provide solutions for complex marketing problems in financial services. Advise key client decision-makers on marketing strategy. Manage projects, including timelines, budgets, resources, and teams. Lead business development, proposal responses, and create marketing assets. Work with a team to develop strategic assessments and written materials. Professional & Technical Skills: Deep Industry Knowledge: Financial Products & Services:Understanding loans, mortgages, insurance, investments, banking, consumer banking, credit cards, capital markets and financial markets. Customer Segmentation & Behavior:Segment based on behavior, demographics, and psychographics. Financial Regulations & Compliance:Knowledge of industry and functional compliance standards like GDPR, MiFID II, AI Act, etc. Risk Management:Identify and mitigate risks in marketing strategies. Marketing Skills: Strategic Thinking:Develop comprehensive strategies aligned with business goals. Digital Marketing:Expertise in SEO, SEM, social media, email, content marketing, marketing automation, and CRM systems. Data Analysis:Interpret marketing data and derive insights using analytics tools. Customer-Centric Approach:Create targeted campaigns based on customer needs. Creative Thinking:Generate creative ideas and solutions. Project Management:Oversee campaigns, manage budgets, timelines, resources, and collaborate effectively. Platform Skills: CRM Systems:Proficiency in one or multiple CRM solutions offered by Salesforce / Adobe / Microsoft Dynamics / HubSpot. Marketing Automation:Expertise in Marketo / HubSpot / Pardot. Data Analytics:Hands-on experience in Google Analytics / Adobe Sensei / Tableau / Power BI. CMS:Experience with WordPress / Drupal / Adobe Experience Manager. Social Media Tools:Skill in Hootsuite / Buffer / Sprinklr / Meltwaters / Sprout Social. Multi-channel Marketing:Expertise in Adobe Campaign / SFMC / similar solutions. Technology Skills: Omnichannel Transformation:Enhance customer experience with digital technologies. Generative AI & Machine Learning:Implement AI-driven marketing strategies. Cloud Computing:Manage AWS, Azure, or Google Cloud-based solutions. Cybersecurity:Protect customer data with best practices and tools. Integration:Design martech stack for seamless user experience. Additional : Support business development and thought leadership. Adapt to fast-paced environments both offshore and onshore. Strong communication, presentation, and client handling skills. Team building and leadership skills to motivate diverse teams and achieve goals. Additional Information: An opportunity to work on transformative projects with key G2000 clients Potential to Co-create with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed responsible business into everythingfrom how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your strategy & consulting acumen to grow your skills, industry knowledge and capabilities Opportunity to thrive in a culture that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. About Our Company | AccentureQualification Experience: Overall experience of 10+ years in leading the development of transformative marketing strategies or leading marketing teams to execute integrated marketing plans Proven experience in leading the development of transformative marketing strategies or leading marketing teams to execute integrated marketing plans. In-depth knowledge of digital marketing, market research, and campaign deployment and optimization Hands-on working experience as seasoned marketer in a multinational financial services industry or as marketing consultant to global financial firms. Experience in working with senior management levels within existing organization / client organizations. Educational Qualification: MBA from a tier 1 institute is preferred with bachelors degree in marketing, journalism, communications, engineering or a related field
Posted 3 weeks ago
2.0 - 4.0 years
2 - 5 Lacs
Mumbai
Work from Office
Kokan Ngo is looking for Digital Marketing Officer to join our dynamic team and embark on a rewarding career journey Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns. Designs, builds, and maintains our social media presence. Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs). Identifies trends and insights and optimizes spend and performance based on the insights. Brainstorms new and creative growth strategies through digital marketing. Plans, executes, and measures experiments and conversion tests. Collaborates with internal teams to create landing pages and optimize user experience. Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points. Identifies critical conversion points and drop off points and optimizes user funnels. Collaborates with agencies and other vendor partners. Evaluates emerging technologies. Provides thought leadership and perspective for adoption where appropriate.
Posted 4 weeks ago
2.0 - 5.0 years
3 - 4 Lacs
Jaipur
Work from Office
Job Description: Job Title: Lead Generation/Marketing Executive Job Location:- Jaipur Company:- AllCAD Services Pvt Ltd. Reporting to: Marketing Manager Job Type:- Onsite Experience: 2 years Social media Marketing & Lead generation. Position Overview:- We are seeking a dynamic and results-driven Lead Generation/Marketing Executive to join our team. The ideal candidate will be responsible for identifying, generating, and nurturing leads to support the sales team, as well as executing marketing strategies to drive business growth. This role requires a combination of creativity, analytical skills, and a proactive approach to achieve targets. Job Responsibilities:- 1. Lead Generation: - Research and identify potential leads through various channels, including online research, social media, email campaigns, and networking. - Develop and maintain a database of qualified leads and prospects. - Use CRM tools to track and manage leads effectively. 2. Marketing Campaigns: - Plan and execute targeted marketing campaigns to generate leads and increase brand awareness. - Collaborate with the marketing team to create engaging content, including email templates, social media posts, and promotional materials. - Monitor and analyze campaign performance to optimize results. 3. Outreach and Communication: - Conduct cold calls, emails, and follow-ups to engage potential clients. - Build and maintain strong relationships with prospects to convert them into qualified leads. - Respond to inquiries and provide information about products/services. 4. Market Research: - Stay updated on industry trends, competitor activities, and market conditions. - Identify new opportunities for lead generation and business growth. 5. Collaboration: - Work closely with the sales team to ensure smooth lead handover and alignment on goals. - Provide regular reports on lead generation activities and results to management. Qualifications and Skills:- - Bachelors degree in Marketing, Business Administration, or a related field. - Proven experience in lead generation, marketing, or a similar role. - Strong communication and interpersonal skills. - Proficiency in CRM software and marketing tools (e.g., HubSpot, Salesforce, Mailchimp). - Knowledge of digital marketing strategies, including SEO, PPC, and social media. - Analytical mindset with the ability to interpret data and make informed decisions. - Self-motivated, goal-oriented, and able to work independently or as part of a team. Key Competencies:- - Creativity and problem-solving skills. - Attention to detail and organizational skills. - Ability to work under pressure and meet deadlines. - Strong understanding of customer behavior and market dynamics. Why Join Us? - Opportunity to work in a fast-paced and innovative environment. - Career growth and development opportunities. - Collaborative and supportive team culture. Role & responsibilities Preferred candidate profile
Posted 4 weeks ago
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