Influencer Marketing Executive

NutrioBox (www.nutriobox.com) is a fast-growing health food brand with a mission to make clean eating bold, exciting, and accessible. With 10 thriving cafés across Delhi-NCR and a strong digital presence, we’ve redefined how people experience healthy food — serving not just “ghaas phoos”, but a lifestyle built around energy, fitness, and flavor.

you

About the Role

Influencer Marketing Specialist

You’ll be responsible for identifying the right influencers, managing collaborations end-to-end, tracking performance, and helping NutrioBox grow its digital footprint through authentic and creative storytelling.

Key Responsibilities

• Develop and execute influencer marketing campaigns aligned with NutrioBox’s brand and growth objectives.
• Identify, approach, and onboard relevant influencers — from micro to macro creators across food, fitness, and lifestyle categories.
• Negotiate collaborations, manage budgets, and track deliverables and timelines.
• Coordinate with the content and design teams to ensure campaign consistency and quality.
• Measure and analyze campaign performance (reach, engagement, ROI) and optimize strategies.
• Build and maintain long-term relationships with influencers and brand ambassadors.
• Stay updated on social media trends, emerging platforms, and creator marketing best practices.

Skills & Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field.
• 1–3 years of experience in influencer marketing, brand collaborations, or social media campaigns.
• Strong understanding of influencer ecosystems (Instagram, YouTube, etc.) and creator analytics tools.
• Excellent communication, negotiation, and relationship management skills.
• Creative mindset with an eye for authentic storytelling and brand alignment.
• Ability to handle multiple projects and meet deadlines in a fast-paced environment.

Location: Delhi NCR

Department: Marketing & Brand Communications

Experience: 1–3 years (preferably in influencer or social media marketing)

Why Join NutrioBox

• Be part of a fast-scaling lifestyle brand at the intersection of food, fitness, and technology.
• Work directly on campaigns that reach thousands of consumers daily.
• Collaborate with top influencers and shape NutrioBox’s brand voice online.
• Growth opportunities in marketing strategy, brand partnerships, and digital content leadership.