Influencer Marketing Coordinator

Role: Influencer Marketing CoordinatorJob Type: Full-TimeLocation: Gurgaon

About Fitty:

Fitty is a new-age wellness brand from Fitelo, a trusted name in Indian health and wellness. We’re here to support ambitious young Indians with premium, natural, and convenient weight loss solutions designed for modern, busy lifestyles. Focused on aesthetic goals, Fitty blends effectiveness with ease, all while staying authentic, reliable, and digitally connected to our community.About the role:

We are looking for a creative, detail-oriented, and execution-focused Influencer Marketing Coordinator, playing a key role in managing and scaling influencer collaborations for brand growth. The role demands the ability to plan and execute campaigns end-to-end, build strong creator relationships, and deliver measurable impact through data-driven performance tracking. Collaboration with internal teams will be central to ensuring smooth campaign execution and alignment with business goals.

Specifically this role will involve:

• Identifying and onboarding relevant influencers across categories and platforms to align with campaign objectives.
• Designing and planning creative influencer campaigns that align with brand objectives, resonate with audience preferences, and leverage emerging trends.
• Managing creator coordination by sharing briefs, guiding content creation, and ensuring deadlines are met.
• Building and nurturing long-term relationships with influencers, agencies, and talent managers.
• Developing and maintaining trusted relationships with influencers, creators, and talent managers to drive long-term collaboration.
• Monitoring and analyzing campaign KPIs such as reach, engagement, conversions, and ROI, and generating reports with actionable insights for optimization.
• Generating reports with actionable insights to optimize future campaigns.

Ideal candidate will have:

• 2–3 years of proven experience in influencer marketing.
• Strong understanding of social media platforms, tools, and evolving trends.
• Excellent communication skills for briefing and coordinating with creators.
• Demonstrated ability to manage multiple campaigns simultaneously with precision.
• Creative mindset with strong execution and time management skills.
• Analytical approach to evaluate campaign performance and derive insights.

Qualification:

• Bachelor’s degree in any discipline.

Job Type: Full-time

Pay: ₹20,000.00 - ₹25,000.00 per month

Work Location: In person