SUMMARY
Summary
The Channel Sales Executive is a critical driver in expanding MYK’s market leadership within the waterproofing solutions segment across key strategic regions. This role centers on building, scaling, and optimizing a high-performing distribution network by onboarding and empowering new dealers and distributors, accelerating secondary sales, and ensuring consistent product availability at retail and project sites. The ideal candidate is a results-focused professional with a proven track record in channel sales within the construction materials industry, specifically in waterproofing. By fostering strategic partnerships, leading targeted promotions, and leveraging market insights, the executive ensures MYK Arment waterproofing systems remain the preferred choice among contractors, applicators, and end-users. This position is instrumental in enhancing brand visibility, deepening market penetration, and achieving sustainable revenue growth.
Responsibilities
- Onboard, train, and develop new dealers, distributors, and retail partners to ensure long-term channel success.
- Consistently achieve and exceed primary and secondary sales targets on a monthly and quarterly basis.
- Maintain optimal product availability, visibility, and proper placement at retail and dealer locations.
- Monitor distributor credit limits, inventory levels, and order forecasting to prevent stockouts and ensure supply chain efficiency.
- Identify emerging market opportunities and execute plans to achieve full regional coverage.
- Design and implement effective pricing strategies, promotional programs, and marketing initiatives to enhance channel engagement.
- Build and sustain trust-based relationships with distributors, retailers, applicators, and contractors.
- Conduct regular field visits, joint sales calls, and hands-on product training sessions to support partner performance.
- Resolve partner concerns related to supply chain delays, pricing inconsistencies, and competitive threats.
- Organize strategic meetings with key decision-makers, including engineers, architects, and project managers, to stimulate demand.
- Lead trade promotions, territory-specific brand-building campaigns, and coordinated marketing efforts.
- Collaborate with marketing and technical teams to deliver product demonstrations, training, and merchandising support.
- Track competitor activities, pricing trends, and market dynamics to inform proactive strategy adjustments.
- Provide data-driven insights and recommendations to leadership for refining channel strategies and improving performance.
Requirements Requirements:
- 2+ years of proven experience in channel sales and dealer development within construction chemicals, building materials, paints, cement, or adhesives.
- Mandatory: Demonstrated success in waterproofing channel sales with a strong focus on driving secondary sales.
- Solid understanding of distribution network management, sales forecasting, and partner lifecycle optimization.
- Exceptional communication, negotiation, and interpersonal skills with a consultative, relationship-driven approach.
- Ability to analyze market trends, manage multiple stakeholders, and adapt swiftly to evolving business conditions.
- Highly self-motivated, goal-oriented, and skilled in territory planning, execution, and performance tracking.
- Graduate degree in Sales, Engineering, or a related field (preferred).
- Existing network of dealers or distributors in the target region is a strong advantage.
- In - depth knowledge of the local market and willingness to travel frequently across assigned territories.
