Head Strategic Marketing

15 - 20 years

20 - 25 Lacs

Posted:1 day ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

We are looking for a highly driven and motivated individual to join the HFI. As part of the leadership team, you will shape the future of this business as we implement our growth strategy which puts solution centric approach and customers at the heart of the company. Your challenge is to continually evolve the future product roadmap and corresponding go-to-market strategies which will accelerate our businesses growth whilst supporting sales with traditional and digital marketing communication.
 

As part of the India leadership team, you will:

  • lead the strategic transformation of the India Fire business into a full Operating Company
  • be responsible for building marketing strategies based on business priorities, competitive positioning and needs of the market.
  • Work with your fellow functional leaders to set the strategic direction for the company
Responsibilities (KRAs / deliverables / job expectations):
  • Strategic planning and leadership
    • Develop and lead the long-term product and marketing strategy
    • Market analysis to identify trends, opportunities and competitive dynamics
  • Customer Insights generator
    • Understanding customer needs, preferences and behaviours across all customer touch points
    • Identify key accounts to be developed
  • Brand building and positioning
    • Drive initiatives (eg, technical seminars, events, whitepapers) to position HFI as an industry authority
    • Work with the hub marketing & Comms team for brand building and awareness
  • Creating a strong pipeline of ideas which will help business to grow & sustain. Question the status quo to bring in disruptive ideas
  • Partner with sales leaders to support pipeline creation and revenue growth Product management
Academic Qualifications:
  • BE / BTech / Equivalent in Electrical / Electronics / Computers / Science.
  • Postgraduate in Marketing / or equivalent field will be an advantage
Experience (exposure):
  • 15+ years overall experience in Sales & Marketing.
Key attributes (critical functional competencies:
  • Strategic Planning
  • Market Intelligence & Analytics
  • Product & Portfolio Marketing
  • Brand & Communication
  • Channel & Customer Engagement
  • Leadership & Team Development
  • Ability & exposure to analytics tools and platform will be an added advantage.
Competencies (fundamental skills and attitudes):
  • Business & Customer Orientation
  • Leadership & Team Development
  • Collaboration & Influence
  • Agility & Adaptability
  • Integrity & Professionalism
  • Innovation Mindset
  • Execution Excellence
  • Proactive Ownership and Accountable

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Halma logo
Halma

Technology

London

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