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Gibs Business School
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Head - Digital Marketing

Head - Digital Marketing

Gibs Business School

8 - 12 years

25 - 30 Lacs

bengaluru

Posted:1 day ago| Platform:

Apply

Skills Required

digital media social media digital communication sem seo digital marketing marketing strategy brand building analytics marketing automation

Work Mode

Work from Office

Job Type

Full Time

Job Description

About GIBS Group

GIBS Group is a leading institution committed to innovation in education, corporate training, and professional development. We are now looking for a visionary

Head Digital Marketing

to strengthen our digital presence, build brand value, and drive growth through innovative digital strategies.

Role Overview

The Head Digital Marketing will be responsible for leading the digital strategy across all platforms, managing campaigns, enhancing online visibility, and ensuring creative and impactful digital communication. The role requires both strategic expertise and hands-on execution to accelerate GIBS s digital transformation journey.

Key Responsibilities

Develop and execute a comprehensive
digital marketing strategy
aligned with business goals.
Manage and optimize
digital media channels
including SEO, SEM, social media, email, and content marketing.
Lead the
design, development, and enhancement of creative websites
and ensure engaging user experience (UX/UI).
Drive
brand visibility, lead generation, and engagement
through innovative digital campaigns.
Oversee content creation blogs, videos, campaigns, and digital assets to support brand building.
Track, analyze, and report performance metrics to improve ROI and effectiveness of digital initiatives.
Manage vendor partnerships, digital tools, and marketing automation platforms.
Stay updated with the latest
digital marketing trends, tools, and technologies
, ensuring GIBS remains ahead of the curve.
Build and lead a high-performing
digital marketing team
with a focus on creativity and execution.

Qualifications & Skills

Bachelor s/Master s degree in Marketing, Digital Marketing, Communications, or related field.
8 12 years of experience
in Digital Marketing with at least
3+ years in a leadership role
.
Strong expertise in SEO, SEM, Google Ads, social media management, and analytics tools.
Proven track record in handling
digital media campaigns and creative website development
.
Ability to think strategically with strong
creative and analytical skills
.
Experience in education, training, or related sectors will be an added advantage.

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Head - Digital Marketing

Experience & Salary

Skills Required

Work Mode

Job Type

Job Description

About GIBS Group

Head Digital Marketing

Role Overview

Key Responsibilities

digital marketing strategy

digital media channels

design, development, and enhancement of creative websites

brand visibility, lead generation, and engagement

digital marketing trends, tools, and technologies

digital marketing team

Qualifications & Skills

8 12 years of experience

3+ years in a leadership role

digital media campaigns and creative website development

creative and analytical skills

More Jobs at Gibs Business School