Graphic Designer – Fashion Visual Storyteller

Job Description

Graphic Designer – Fashion Visual StorytellerLocation: Thrissur, Kerala (Hybrid/Remote options available)Employment Type: Full-Time About Linen TrailLinen Trail is a Sustainable Quiet Luxury label crafting 100% pure linen apparel for those who seek refinement without excess. Every garment reflects our commitment to timeless design, premium materials, and purpose-driven production. As we scale, we are looking for a designer who can visually translate our ethos into engaging digital experiences. Role & Responsibilities 1. Visual Design for Digital ChannelsCreate static and animated creatives for Instagram, Facebook, YouTube, and Pinterest, maintaining brand tone and visual consistency.Design website and app banners that drive engagement while reflecting the quiet luxury aesthetic. 2. E-commerce & Product ContentWork closely with the product and marketing teams to design product visuals, icons, swatches, and packaging elements that elevate the online shopping experience. 3. Campaigns & StorytellingIdeate and execute designs for brand campaigns, product launches, and seasonal drops.Support lookbook layouts, reels storyboards, and content for influencer collaborations. 4. Retention & CRM CreativeDesign emailers, WhatsApp broadcast creatives, and loyalty communication assets that are subtle, refined, and aligned with our customer’s lifestyle.Collaborate with the retention team to A/B test creative directions for better engagement. 5. Brand Templates & Design SystemsBuild and manage a design library of reusable templates for internal teams to maintain speed without sacrificing visual quality.Develop design guidelines for upcoming categories and sub-brands. What We’re Looking ForAesthetic Sensibility: A strong understanding of fashion-forward yet minimal visual language. Your portfolio should reflect clarity, restraint, and craftsmanship.Fashion Enthusiast: You don’t need to be from the industry—but a love for fashion, styling, or visual storytelling in apparel is key.Tool Proficiency: Adobe Suite (Photoshop, Illustrator, InDesign), basic After Effects or Premiere Pro. Canva knowledge is a plus for fast-paced projects.Collaborative Mindset: Ability to translate briefs into refined outcomes. You’ll work closely with the founder, marketing, and product teams.Experience: 1–3 years in a similar graphic design role, preferably with a fashion, beauty, lifestyle, or D2C brand. What You’ll GetA chance to help shape the visual identity of a rising quiet luxury brand.Exposure to both fashion and digital marketing workflows.Creative freedom with feedback loops that encourage learning, not micromanagement.Competitive compensation, performance-based reviews, and brand-building experience from the ground up. To Apply:Please send your resume, portfolio (or Behance/Dribbble link), and a short note about what draws you to Linen Trail to careers@linentrail.com with the subject: Graphic Designer Application – Linen Trail.