Google Ads Specialist

Key Responsibilities:

• Develop, manage, and optimize Google Ads campaigns across various platforms, including search, display, and shopping.
• Conduct keyword research, competitive analysis, and audience segmentation to inform ad strategies.
• Monitor campaign performance and make data-driven adjustments to improve ROI, CTR, and conversion rates.
• Create compelling ad copy and design eye-catching visuals that resonate with target audiences.
• A/B test ad variations and landing pages to determine the most effective approaches.
• Analyze performance metrics and generate regular reports to present insights and recommendations.
• Stay updated on industry trends and Google Ads features to ensure best practices.
• Collaborate with cross-functional teams, including SEO, content marketing, and sales, to align campaign goals.
• Manage and allocate budgets effectively, ensuring optimal spend and maximizing returns.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field.
• years of experience managing Google Ads campaigns.
• Google Ads Certification is preferred.
• Strong understanding of digital marketing concepts and tools.
• Proficiency in Google Analytics and other analytics platforms.
• Excellent analytical skills with a strong attention to detail.
• Ability to think strategically and creatively to solve problems.
• Strong communication and interpersonal skills.

Job Type: Full-time

Pay: ₹10,000.00 - ₹45,000.00 per month

Schedule:

• Day shift

Work Location: In person