Google Ads Specialist

We’re Hiring: Senior Google Ads Specialist (Performance Marketing)

Location: Chennai (Office-Based)
Experience: 2+ Years (Proven Google Ads Campaign Management Experience)

About EITB Global Info Solutions

At EITB Global Info Solutions, we thrive on innovation, strategy, and measurable performance. We’re looking for a Senior Google Ads Specialist who can drive impactful campaigns, maximize ROI, and elevate digital growth for our clients across international markets.

Role Overview

As a Senior Google Ads Specialist, you will take complete ownership of end-to-end Google Ads management — from strategy to execution — across Search, Display, Shopping, Performance Max, and Video campaigns. You’ll be responsible for optimizing large-scale campaigns, implementing data-driven strategies, and ensuring consistent performance improvement and growth.

Key Responsibilities

• Plan, create, and manage Google Ads campaigns across all formats (Search, Display, Shopping, Performance Max, and Video).
• Develop and execute strategies to drive conversions, leads, and maximum ROAS.
• Conduct advanced keyword research, audience targeting, and competitor analysis to identify growth opportunities.
• Continuously optimize campaigns through bid strategies, negative keyword management, ad copy testing, and funnel optimization.
• Manage high-budget accounts ($50K+/month) with precision and performance accountability.
• Set up and maintain conversion tracking using GA4, Google Tag Manager (GTM), and enhanced conversions.
• Scale campaigns by leveraging remarketing, seasonal trends, and data-driven insights.
• Generate comprehensive performance reports and dashboards, providing actionable insights and recommendations.
• Collaborate with the SEO, content, and design teams to align ad messaging and improve landing page conversion rates.

Required Skills & Experience

• Minimum 2+ years of hands-on Google Ads experience with a proven track record of managing and scaling high-budget campaigns.
• Strong understanding of Search, Display, Shopping, Performance Max, and Video Ads.
• In-depth knowledge of bidding strategies, attribution models, and ROI optimization techniques.
• Expertise in conversion tracking setup (GA4, GTM, offline conversions, enhanced conversions).
• Strong analytical and data interpretation skills with the ability to translate insights into action.
• Google Ads Certifications (Search, Display, Shopping, Video, or Measurement) preferred.
• Experience with eCommerce and lead-generation campaigns will be an added advantage.

Job Type: Full-time (Office-based, Chennai)
Work Mode: In-person

Job Type: Full-time

Pay: ₹371,362.64 - ₹1,489,408.30 per year

Benefits:

• Provident Fund

Work Location: In person