Google Ads Specialist

Job Title: Google Ads Specialist Location: Office role, Indore Job Type: Full-Time Reports To: Digital Marketing Manager Job Summary: We are seeking a highly skilled and results-driven Google Ads Specialist to join our marketing team. The ideal candidate will be responsible for developing, implementing, and managing Google Ads campaigns that promote our products and services. This role is pivotal in increasing ROI, driving traffic, and acquiring new customers through paid search strategies. Key Responsibilities: Plan, create, and manage Google Ads campaigns across Search, Display, Shopping, and YouTube. Conduct thorough keyword research, audience targeting, and competitor analysis. Write compelling ad copy and test variations to improve CTR and conversion rates. Monitor campaign performance and optimize bids, budgets, and targeting based on data insights. Collaborate with designers and content teams to develop effective ad creatives and landing pages. Generate detailed performance reports and present findings to stakeholders. Stay up to date with the latest Google Ads trends, updates, and best practices. Implement conversion tracking, Google Tag Manager, and analytics integrations. Manage monthly ad spend efficiently to meet lead generation and revenue goals. Requirements: Proven experience as a Google Ads Specialist or similar role. Google Ads Certification is highly preferred. Strong understanding of PPC performance metrics (CTR, CPC, CPA, ROAS, etc.). Proficiency in Google Ads, Google Analytics, Google Tag Manager, and Data Studio. Experience with A/B testing and landing page optimization. Excellent analytical, organizational, and communication skills. Knowledge of SEO and other digital marketing channels is a plus. Preferred Qualifications: Experience in eCommerce, SaaS, or lead-generation industries. Familiarity with platforms like Bing Ads, Meta Ads, or programmatic advertising. Working knowledge of CRM tools like HubSpot, Salesforce, or Zoho. What We Offer: Competitive salary and performance bonuses Flexible working hours and remote work opportunities Professional development and training support Collaborative and innovative team environment To Apply: Please submit your resume, a brief cover letter, and examples of successful Google Ads campaigns or case studies. Job Types: Full-time, Permanent Pay: ₹15,000.00 - ₹40,000.00 per month Benefits: Cell phone reimbursement Internet reimbursement Paid time off Schedule: Day shift Fixed shift Supplemental Pay: Performance bonus Work Location: In person Application Deadline: 08/06/2025