Freelance Digital Marketing Consultant

Job Title: Digital Marketing Consultant

Location: Hyderabad, Telangana (Remote)
Employment Type: Full-time / Part-time
Experience Level: 05-10yrs

Role Overview

The Digital Marketing Consultant will be responsible for developing, implementing, and managing marketing campaigns across multiple online channels. You will work closely with our internal team (and/or clients) to analyze market trends, optimize performance, and ensure campaigns align with business goals.

Key Responsibilities

• Develop and execute comprehensive digital marketing strategies for various platforms, including SEO, SEM, social media, email, and content marketing.
• Conduct market research to identify trends, competitor activities, and target audience behavior.
• Optimize campaigns using data-driven insights to improve reach, engagement, and conversions.
• Manage paid advertising campaigns (Google Ads, Meta Ads, LinkedIn Ads, etc.).
• Plan and oversee content creation for blogs, social media, and landing pages.
• Track, measure, and report on campaign performance using analytics tools (Google Analytics, Search Console, etc.).
• Advise on marketing automation tools and CRM integrations for streamlined workflows.
• Provide actionable recommendations to improve brand visibility and lead generation.

Requirements

• Bachelor’s degree in Marketing, Business, or related field (or equivalent work experience).
• Proven experience (minimum 5 years) as a Digital Marketing Consultant, Specialist, or similar role.
• Strong understanding of SEO, PPC, social media, email marketing, and content marketing.
• Proficiency with marketing tools and platforms (Google Ads, Meta Business Suite, HubSpot, Mailchimp, etc.).
• Excellent analytical skills with the ability to interpret data and make strategic decisions.
• Strong communication and presentation skills.
• Ability to manage multiple projects in a fast-paced environment.

Preferred Skills

• Certification in Google Ads, Facebook Blueprint, HubSpot, or similar.
• Experience with A/B testing and conversion rate optimization (CRO).
• Knowledge of web design basics and UX best practices.

What We Offer

• Competitive salary and performance incentives.
• Flexible work arrangements (remote/hybrid options).
• Opportunities for continuous learning and professional growth.
• Creative and collaborative work environment.

Job Type: Freelance

Pay: ₹15,166.26 - ₹83,250.22 per month

Benefits:

• Flexible schedule
• Paid time off
• Provident Fund
• Work from home

Work Location: Remote