Field Sales Development Manager

Job Title: Field Sales Development Manager (AM/DM)

Department: Sales & Distribution

Experience Required: 2 6 Years

Qualification: MBA

Role Objective

To drive field sales excellence by developing dealer networks, enhancing manpower capabilities, and implementing performance-driven strategies across assigned territories. The role demands a blend of strategic thinking, hands-on execution, and cross-functional collaboration to ensure sustainable growth and operational compliance.

Key Responsibilities

Market Development

Monitor regional sales ecosystem and identify growth opportunities

Track industry trends and competitor activities to inform strategic decisions

Recommend product positioning and territory expansion plans

Recruitment & Manpower Management

Plan and recruit dealer sales staff based on territory needs

Ensure adequate manpower deployment and productivity optimization

Collaborate with HR and channel partners for onboarding and retention

Training & Capability Building

Design and deliver training modules on product knowledge, sales processes, and customer engagement

Conduct regular skill assessments and refresher workshops

Promote soft skill development for frontline teams

Performance Monitoring & Motivation

Track sales KPIs and team performance metrics

Provide actionable feedback and coaching to underperformers

Implement incentive programs and recognition frameworks to boost morale

Compliance & Feedback

Ensure adherence to company norms, policies, and regulatory guidelines

Collect and analyze feedback from dealers and field teams to drive operational improvements

Support audit readiness and documentation hygiene across touchpoints

Desired Skills & Competencies

Strong analytical and problem-solving skills

Excellent communication and interpersonal abilities

Proficiency in MS Excel, CRM tools, and reporting dashboards

Ability to manage cross-functional coordination and field execution

High adaptability and ownership mindset

Preferred Background

Prior experience in channel sales, dealer development, or field sales operations

Exposure to FMCG, automotive, consumer durables, or retail sectors is a plus

Proven track record in team management and sales performance improvement