E-Commerce Executive

Job Description

Job description Develop, implement, and manage PPC campaigns across various digital platforms, including Amazon, and more. Conduct thorough PPC audits to ensure alignment with industry best practices and continuous optimization. Perform daily account management tasks for pay-per-click (PPC) accounts, ensuring effective and efficient campaign performance. Monitor and adjust bids to optimize ROI, ensuring budget efficiency and campaign success. Design, run, and analyze PPC tests, reporting on results and implementing learnings for future campaigns. Conduct in-depth keyword research and selection to maximize campaign effectiveness. Stay updated with industry trends and evolving PPC strategies, ensuring the company remains competitive. Collaborate closely with the marketing team to align PPC campaigns with broader marketing objectives. Analyze competitor advertising strategies, identifying opportunities for differentiation and improvement. Develop forecasts and budgets for PPC activities, ensuring strategic allocation of resources. Provide creative input for ad copy and visual elements to enhance campaign effectiveness. Implement strategies to increase brand awareness and visibility across global markets. Generate monthly reports detailing key metrics, goal tracking, revenue tracking, and other KPIs. Optimize landing pages and ad copy for all PPC campaigns, focusing on conversion rate improvement. Build and manage large keyword lists, ensuring comprehensive coverage of relevant search terms. Qualifications: Strong analytical skills with the ability to interpret data and make informed decisions. Proficiency in PPC tools and platforms such as Amazon Advertising, and others. Excellent understanding of keyword research, bid management, and ad copy optimization. Ability to work collaboratively with cross-functional teams to achieve marketing goals. Job Type: Full-time Pay: ₹20,000.00 - ₹40,000.00 per month Schedule: Day shift Ability to commute/relocate: Faridabad, Haryana: Reliably commute or planning to relocate before starting work (Required) Experience: total work: 2 years (Preferred) E-commerce: 3 years (Preferred)