Director of Field Sales

About the Role

flair for sales leadership

6X in the last 12 months

Head of Field Sales

What you will be doing

• Develop and execute a

  comprehensive field sales strategy

  to achieve and exceed revenue goals
• Build, lead, and inspire a

  high-performance field sales team of 200+ people

  , fostering a culture of accountability and excellence
• Drive

  on-ground execution

  through robust daily, weekly, and monthly sales rhythms
• Establish

  clear performance metrics

  and ensure consistent achievement across regions
• Build deep and lasting

  relationships with key customers, retail partners, and business influencers

• Monitor and analyse

  sales performance data

  to identify opportunities, challenges, and corrective measures
• Partner with Marketing, Product, and Operations teams to ensure alignment on go-to-market plans
• Design and oversee

  sales incentive programs

  that drive motivation and performance
• Manage and optimise the

  sales budget

  in line with company financial goals
• Develop and implement

  structured onboarding and sales training programs

  to continuously upskill the salesforce
• Ensure strict adherence to

  company policies, processes, and compliance requirements

• Present

  sales performance reports, market insights, and growth recommendations

  to the executive leadership team

What you will need

• 12–15+ years

  of progressive sales leadership experience in high-growth product-based startups or large-scale organisations
• Proven track record of

  managing and scaling field sales teams of 200+ people

• Experience managing

  ₹50 Cr+ annual net revenue

  in a competitive market
• Strong

  analytical and data-driven decision-making skills

• Deep understanding of

  sales funnels, productivity metrics, and revenue forecasting

• Excellent

  stakeholder management and leadership skills

• Ability to thrive in a

  fast-paced, high-growth environment

  while keeping operational discipline intact