Director Content & Brand Marketing

6 - 10 years

8 - 12 Lacs

Posted:12 hours ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

About Hevo Data

Hevo Data is a no-code data pipeline platform trusted by 2,000+ data teams globally. We help organizations simplify their data movement with reliable and cost-effective pipelines that power analytics, AI, and business growth.

As we scale, we re looking for a Director Content & Brand Marketing to own and elevate Hevo s storytelling across all channels. This leader will craft compelling narratives that resonate with our technical audience and establish Hevo as the trusted partner for modern data teams.
Role & Responsibilities
    • Build a content strategy to target technical personas (data engineers, analytics leaders, BI teams).
    • Create and optimize content across various channels, including website, blog articles, social media, emails, white-papers, case studies, video scripts etc., that position Hevo as a category leader.
    • Implement and monitor content performance metrics, using data-driven insights to make informed decisions and drive continuous improvement. Collaborate with Paid Marketing, SEO and Product Marketing etc. to maximize reach and impact.
    • Establish editorial standards, workflows, and measurement frameworks to track performance and ROI.
    • Own Hevo s brand voice and narrative across all channels. Ensure consistency of tone, messaging, and visual identity across all content touchpoints.
    • Lead brand campaigns and storytelling initiatives for product launches and awareness programs.
    • Stay up-to-date with industry trends, competitor analysis, and content marketing best practices to maintain a competitive edge.
    • Lead a team of writers, designers, and external partners to deliver impactful content.
What We re Looking For
    • 6-10 years of proven experience leading content strategy and brand marketing, preferably in B2B SaaS, targeted towards technical audiences.
    • Excellent writing, editing, and storytelling skills across marketing channels, with a knack for simplifying complex concepts.
    • Data-driven mindset: ability to connect brand/content programs to demand, engagement, and business outcomes.
    • Demonstrated success in scaling content programs across multiple channels with measurable impact on pipeline and brand visibility.
    • Strong project management skills, with the ability to manage multiple priorities and meet deadlines.
    • Experience with ABM campaigns, SEO, paid media, and integrated marketing.
    • Leadership experience building and mentoring high-performing content/brand teams.

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Hevo Technologies logo
Hevo Technologies

Data Integration

Bengaluru

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