About Innocean
Innocean are the biggest agency you’ve never heard of. With 31 offices and more than 3000 employees in 21 countries. We’re the fastest growing agency network in the world.Opening doors in India in 2005 with two foundation clients; Hyundai and Kia. Since then, Innocean Worldwide India, a Global Marketing and Communication company, offers a holistic and integrated solutions to the clients under one roof. With innovation at its core, we dig deep for relevant insights to build brand values that delight consumers. Our resource base is customized to meet the specific needs of clients and ensure a high degree of efficiency.We’re a proud and ambitious group of over 150 employees’ creatives, strategists, accounting people, technologists, analysts, and producers who work together in a flat and collaborative environment.No wonder, some of the most respected names in Indian advertising have worked at Innocean and continue to do so.It’s a place where talent is nurtured and recognized, so that employees have a fabulous time working here. According to a survey conducted by afaqs.com, a leading advertising and media website in India, Innocean is ranked as one of the 5 happiest agencies in India. Here, creativity and fun go hand in hand
Position Summary
We are seeking a dynamic and experienced
Senior Social Media Strategist
with
10–12 years of experience
in leading digital-first campaigns. This leadership role involves building full-funnel social strategies, managing large client portfolios, overseeing platform innovations, and mentoring mid and junior team members. You will work closely with creative, content, media, and performance teams to drive brand impact across digital platforms..
Responsibilities
- Strategic Leadership - Develop social-first brand strategies aligned with broader marketing and business goals
- Client Ownership - Lead strategic conversations with clients; build trust through insights, innovation, and consistent delivery
- Client Handling - Interact with clients, present ideas, and respond to feedback in a timely, professional manner.
- Content Direction - Provide creative input and guidance for platform-specific content across Meta, LinkedIn, YouTube, Twitter, and emerging channels.
- Team Management - Oversee a team of social media managers, guiding execution, planning, and client servicing.
- Innovation & Trends - Stay ahead of platform updates, user behavior trends, and social media innovations.
- Analytics & Reporting - Monitor KPIs and campaign effectiveness using analytics tools, providing actionable insights and optimization.
- Cross-Functional Collaboration - Integrate with digital media, performance, and creative teams to drive seamless multi-platform storytelling.
Personal Specifications
Qualifications
- Bachelor’s or Master’s degree in Marketing, Mass Communication, Digital Media, or a related field.
- 10–12 years of proven experience in managing and leading content Strategy and social media for large brands, preferably at an agency.
Knowledge, Skills & Experience
- Deep platform knowledge: Meta, YouTube, LinkedIn, X (Twitter), Snapchat, Pinterest, Threads.
- Strong leadership, mentoring, and client presentation skills.
- Analytical and strategic thinking with experience in paid + organic social integration.
- Adept at handling crisis communication and reputation management on digital.
- Hands-on with tools like Meta Business Suite, Google Analytics, Sprout Social, Meltwater, or similar.
- Experience managing large teams and multi-brand portfolios.
What You Can Expect from Innocean India At Innocean India
At Innocean India, you can expect to work in a dynamic, creative environment that thrives on innovation and collaboration. As part of a global advertising agency, you'll have the opportunity to engage with top-tier clients, leverage cutting-edge technology, and contribute to campaigns that drive impactful brand experiences.
Equal Opportunity Employer
We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
